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  • A Definitive Guide to Writing a Great Book Blurb

    A Definitive Guide to Writing a Great Book Blurb

    Conventionally, a blurb is a short promotional piece that accompanies a creative work. In other words, a blurb introduces an artistic work, like a story, an article, or a book. A blurb on a book is one of the most essential parts of your book. Some people call it the book blurb; some call it ...

    Promotions and Marketing

    How To Market Your Book

    How To Market Your Book

    Once you have finished writing your book, you will notice that it was probably the easiest of the lot. What follows is the most important step for you and your book : Marketing. Here are a few tips for you to effectively market your book.  

    Promotions and Marketing

    How to get Bloggers & Influencers to review your Book

    How to get Bloggers & Influencers to review your Book 1

      Humans by nature are social beings. We learn through contact with each other and our connections with the ones around us. And this basic human trait helps marketers  understand and appreciate the concept of word of mouth. The most trusted form of marketing, word of mouth marketing is the one that has been identified ...

    Promotions and Marketing

    Tips for Authors to use Twitter effectively

    Tips for Authors to use Twitter effectively 3

    Social Media has become increasingly integral in  everyday life.  Especially for authors, social media helps them to target the audience and reach out to them. A combination of two or three social media platforms usually does the trick. But, one platform that is of utmost importance is Twitter.  Books are no longer seen as by-products ...

    Promotions and Marketing

    Social Media Marketing Blunders to Avoid when Promoting your Book

    Social Media Marketing Blunders to Avoid when Promoting your Book

    The entire world relies immensely on social media to build brands and connect with world. Of late, social media has become the platform for writers and authors to promote their books, interact with readers, and create a buzz for their new ventures. There are a lot of popular authors active on social media and many ...

    Promotions and Marketing

    9 Reasons Self-publishing Authors need Social Media.

    9 Reasons Self-publishing Authors need Social Media. 1

    Social media has transformed our lifestyles to a great extent. Do you know that we, young adults, spend almost 4-5 hours on our smartphones? Writing, by itself, is a Herculean task; even if your creativity flows without any obstacles and your writing is flawless, you will still need many more traits to transform your idea ...

    Promotions and Marketing

    Why and How to Build an Author's Website?

    Why and How to Build an Author’s Website? 1

    These days, with more and more people being online, it is crucial for authors to have a good online presence. One of the key features that accentuates their online presence is an author website. Previously, readers used to visit libraries, bookstores, be a part of offline/local book clubs, etc., and that is how they get ...

    Promotions and Marketing

    Indian authors with great social media presence (Infographic)

    Indian authors with great social media presence (Infographic)

    Social media has become a vital tool of communication and has revolutionized the way marketing is done. One of the biggest beneficiaries of this is authors. Authors are beginning to establish a strong social media presence to connect with their fans and in turn, promote their work.The literary community on the whole has become tech-savvy ...

    Promotions and Marketing

    Indian authors with great social media presence

    Indian authors with great social media presence 1

    Social media has become a vital tool of communication and has revolutionized the way marketing is done. One of the biggest beneficiaries of this is authors. Authors are beginning to establish a strong social media presence to connect with their fans and in turn, promote their work.The literary community on the whole has become tech-savvy ...

    Promotions and Marketing

    How to Optimize your Book’s Metadata for better Sales

    How to Optimize your Book’s Metadata for better Sales

    Of late, we’ve all been creative to attract potential readers towards our book and get them to buy it. But, on this post, we’ll try to do something different – something more technical. Moving away from our social media strategies on Facebook, Twitter, Instagram, our blog, and the likes, we are going to work on ...