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    Indian authors with great social media presence (Infographic)

    Indian authors with great social media presence (Infographic)

    Social media has become a vital tool of communication and has revolutionized the way marketing is done. One of the biggest beneficiaries of this is authors. Authors are beginning to establish a strong social media presence to connect with their fans and in turn, promote their work.The literary community on the whole has become tech-savvy ...

    Promotions and Marketing

    Indian authors with great social media presence

    Indian authors with great social media presence 1

    Social media has become a vital tool of communication and has revolutionized the way marketing is done. One of the biggest beneficiaries of this is authors. Authors are beginning to establish a strong social media presence to connect with their fans and in turn, promote their work.The literary community on the whole has become tech-savvy ...

    Writing and Editing

    How to Write Scintillating Dialogues

    How to Write Scintillating Dialogues

    “And what is the use of a book,” thought Alice, “without pictures or conversation?” –Lewis Carroll, Alice in Wonderland When browsing through books, readers often try to see how much dialogue is present in it. If there is not much to the eye, they put down the book and move to the next. As an ...

    The Watercooler

    Mumbai Book clubs that every bookworm should join

    Mumbai Book clubs that every bookworm should join 4

    Mumbai reminds us of many things: Bollywood, beaches, fashion, shopping, food, monsoon, and what not! The most populous city of India is well-known for its literary population too. With famous authors like Devdutt Patnaik, Salman Rushdie, Shobhaa De, and Anant Pai hailing from this beautiful city, the city is one of the most book-loving cities ...

    Writing and Editing

    How to Balance Writing with your Day Job

    How to Balance Writing with your Day Job 2

    One of the crucial things that writers require and lack is time. With an incomplete novel idling at the desk, writers go through a tremendous pressure of completing it on time and getting it published as well. Now, most first-time authors are not celebrities; they are aspirants who have a powerful story in hand and ...

    First Book Podcast

    A Conversation with Sandy Carter, a General Manager at IBM and a Social Business Evangelist

    A Conversation with Sandy Carter, a General Manager at IBM and a Social Business Evangelist

    Check out the transcript of the podcast: [Music] Hello and welcome to the First Book Podcast – India’s first and only podcast dedicated to helping first-time authors. In this podcast series, we have conversations with best-selling authors and business leaders to understand how they successfully cracked their first book and lessons they can give for ...

    First Book Podcast

    India's Prominent Travel Blogger, Author, and Limca Book Record Holder Shares How She Cracked her First Book

    India’s Prominent Travel Blogger, Author, and Limca Book Record Holder Shares How She Cracked her First Book

      Here’s the transcript for the podcast: [Music] Kiruba: Hello and welcome to the first book podcast – a show especially for those who have dreams and aspirations to become an author. My name is Kiruba Shankar and every week I speak with experienced and bestselling authors to understand their writing habits, best practices, and tips ...

    The Watercooler

    Top 11 books to read while on a holiday

    Top 11 books to read while on a holiday 1

    A correlation between books and holidays has always existed. Every vacation is defined by a book that you could never let go off. Losing yourself in a good book while relaxing on the beach or sitting near a French window, overlooking the garden could be one of the most refreshing holiday experiences. From Missouri to ...

    The Watercooler

    Chennai Book Clubs every Bookworm should join

    Chennai Book Clubs every Bookworm should join 5

    Do you love books? Imagine sitting in a group, sipping a hot cup of coffee or tea and having a discussion about your favorite books. Sounds like a dream, right? Well, this dream is possible. All you need to do is be part of a book club. Book clubs are ideal for those who love ...

    The Watercooler

    THE CHANGING LANDSCAPE OF THE INDIAN PUBLISHING INDUSTRY

    THE CHANGING LANDSCAPE OF THE INDIAN PUBLISHING INDUSTRY

    In India, the land of epics like the Ramayana and the Mahabaratha, there is no shortage of stories. With the art of storytelling rooted in our tradition, it is not surprising that we are the sixth largest publishing market in the world.With a population of over 1.28 billion people and estimated to surpass China by ...