Can we apply artificial intelligent tool (AI) tool to make accurate judgement whether the consumer will choose to buy the kind of product? When one potential customer visit the watch shop, in his whole watch choice process, if the robot is applied to serve the potential customer, the robot can bring positive emotion to persuade the customer to make watch buying decision in the short time immediately.
This book has these two research questions need to be answered: Has it close relationship between (AI)learning machine and predictive consumer behaviors? Can (AI) build close relationship to replace human marketing research method, e.g. survey or human psychological and micro and macro economic methods to predict consumer ?
In my this book, I concentrate on indicate whether any artificial intelligence (AI) tools will be one kind of good consumer behavioral prediction method to be choose to apply to predict consumer behaviors. I shall indicate some examples, cases to give reasonable evidences to analyze whether (AI) tools will be one kind suitable tool to be applied to predict when and how consumer behavioral changes.
Sorry we are currently not available in your region. Alternatively you can purchase from our partners
Sorry we are currently not available in your region. Alternatively you can purchase from our partners