Want to discuss your book idea?

What is Spotlight?

Spotlight is a thought-leader publishing program built to enable subject matter experts by helping them convert their ideas into a book.

Spotlight Publishing program is for entrepreneurs, business professionals and subject matter experts to write, publish, and market their non-fiction books and use it to build their brand.

  • Subject Matter Experts who want to establish themselves as thought leaders in their domain
  • Professional Speakers who want to build a strong personal brand using their book
  • Consultants and Coaches who want to use their book as a business card
  • Entrepreneurs who want to use their book as a lead-generation tool for their business

How to Publish

By Invite Only Brand

Become an authorpreneur in 60 days. Our team of book marketing experts will help you create your global author brand and make your book your new business card.

Rs. 1,95,990 +GST

$3,149
  • Our book marketing experts will position your book and create a perfect product for your target audience
  • Sell your book on 30,000+ online stores and 15 premium retail bookstores across the world.
  • Work with our experts to get an exclusive landing page and run your book's digital launch campaign
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By Invite Only Incubate

Go from having an idea to an authorprenuer in just 100 days. Work with our writing, publishing and branding experts to bring out your book and build a brand.

Rs. 2,45,990 +GST

$3,999
  • All services in Brand plus:
  • Work with marketing experts to promote your book and build a strong author brand
  • Display your book at national book fairs and build your reader base
  • Get featured on national dailies and take your brand to the next level.
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SPOTLIGHT
Brand
Rs. 1,95,990
$3,149
Show Less
Incubate
Rs. 2,45,990
$3,999
Show Less
Book Specifications
Book Binding
Hardcover or Paperback
Hardcover or Paperback
Interior
B/W or Full Color
B/W or Full Color
Cover
Full Color
Full Color
ISBN & COPYRIGHT
ISBN Allocation
Yes
Yes
SALES REPORT & PROFIT
Author Profit Share
100%
100%
Profit Payout
Monthly
Monthly
Post-Publishing Support
Email
Email
Writing and Editing
PROJECT MANAGEMENT
Publishing Manager
Yes
Yes
Product Positioning
Yes
Yes
BOOK DESIGN
Custom
Custom
Premium
Premium
1 Free Round
1 Free Round
Add-on
Add-on
Illustrations
Add-on
Add-on
PRINTING
Yes
Yes
Unlimited
Unlimited
Author Copies
10 B/W copies or 5 Color copies
10 B/W copies or 5 Color copies
Order at Subsidised Price
Order at Subsidised Price
Offset Printing
Request a quote
Request a quote
PRINT DISTRIBUTION
Paperback Edition
Paperback Edition
Paperback Edition
Paperback Edition
DIGITAL BOOK SERVICES
Book Marketing
6 Months
6 Months
Advertising 360
Yes
Yes
Yes
Yes
Free Shipping Manager
Yes
Yes
Amazon Sales Tracker
Yes
Yes
Yes
Yes
Book PR and Retail Display
No
Yes
No
Yes
15 premium bookstores
15 premium bookstores

The Publishing Process

1. Reviewing the idea

Send us your completed manuscript if you have already finsihed writing or a small summary of your book idea if you are planning to write and we’ll review it and get back to you in 24 hours. After this, you’ll sign a contract and we’ll assign a Spotlight Publishing Manager for your project.

2. Positioning your brand

Our book authoring coach will work with you to figure out the objective of your book, who will benefit from it and what your selling point is. This is important because the rest of the writing and publishing process will depend on it.

3. Creating the content plan

The main objective of assisted writing is to create structure and direction for you when you write your book. So the first thing we’ll do is create an outline for your book, which will be the framework for the entire project. Your coach will also help you figure out your writing plan and schedule your writing with you.

4. Helping you write

From chapter templates to the structure and the writing style, your book authoring coach will be with you until the finish line, making sure you get exactly what you envision for your book. Of course, every word in the book will be yours. The writing coach will not try to change the content. In short, we won’t ghostwrite.

5. Editing your manuscript

Editing will begin once the writing ends when you have a full manuscript in hand. An editor will thoroughly copy edit your book and ensure that there are no language-related or hygiene issues in your script.

6. Designing your cover

Our team of cover designers will analyze the positioning of your book, do thorough research and create cover options for you. Of course, your input will play a major role in the design of the cover.

7. Distributing your book

Apart from making your book available on all major online stores worldwide, we will make sure your book is available in 15 premium bookstores in the country.

8. Promoting your brand

Our book marketing experts will work with you for 3 months to build a strong content marketing plan for you and will also run a 360-degree campaign to give your book sales a boost.

After which, we will also train you to sustain the branding efforts to build your brand.

1. Reviewing the manuscript

Send us your completed manuscript and we’ll review it and get back to you in 24 hours. After this, you’ll sign a contract and we’ll assign a Spotlight Publishing Manager for your project.

2. Creating your USP

Our marketing experts will figure out the objective of your book, who will benefit from it and what your selling point is. This is important because the rest of the publishing process will depend on it and be aligned to your positioning.

3. Editing your manuscript

Editing will begin once you submit your full manuscript to us. An editor will thoroughly copy edit your book and ensure that there are no language-related or hygiene issues in your script.

4. Designing your cover

Our team of cover designers will analyze the positioning of your book, do thorough research and create cover options for you. Of course, your input will play a major role in the design of the cover.

5. Distributing your book

Apart from making your book available on all major online stores worldwide, we will make sure your book is available in 15 premium bookstores in the country.

6. Promoting your brand

Our book marketing experts will set up a full 360-degree campaign, give you a brand marketing kit that you can share with influencers and book bloggers, help you promote your book online and offline and give you extensive coverage on various online media outlets.

Use your book as a Branding tool

Are you a professional speaker? Do you want to increase your credibility and promote your brand? Work with an exclusive team of book experts, who will help you position your brand correctly, to the right audience.

The Spotlight Advantage

Build your book and your brand

Work with the best of Branding, Writing and Publishing Experts to build your author brand.

Publish your book faster

You no longer have to wait for months to even hear back from a publisher. You have complete control over your book’s publishing timeline.

Retain the rights to your book

You don’t have to sign over your rights to a publisher. We believe that it is your book, your story and you should own all the rights.

Sell your book anywhere

Sell in over 30,000+ online stores across the world. Order copies to be drop shipped to any location in the world.

Get real-time sales alerts

Why wait for a year to know how well your book is doing? Get notified every time you sell a copy of your book, anywhere in the world.

Earn more on every sale

Don’t settle for meagre royalties and an annual payout. Earn maximum profits from your book sales and get paid every month.

Books we’ve
published

We've published over 8000 books so far and built a community of over 1,50,000 authors. Here are some of the books in the Spotlight.

Use your book as a business card

Are you a consultant or a coach? Use your book as a business card to establish your brand. Work with an exclusive team of book experts, who will help you position your brand correctly, to the right audience.

Authors in the Spotlight

Frequently Asked Questions

  • Spotlight is an invite-only program built to provide a unique publishing solution for aspiring thought leaders. Our exclusive team of book experts will help you build, publish and promote your book worldwide and establish your global author brand.

  • You have your manuscript, you want a global author brand. With our best marketing experts working on your book, day in and day out, we will do just that – position your book correctly, align the entire publishing process to the positioning and promote it to the right audience at the right time.

    In short, Brand includes,
    • Book positioning
    • An all-inclusive marketing strategy
    • Retail listing on 15 premium bookstores
    • An Amazon prime listing for 6 months

    Incubate includes all the services in Brand plus Retail display and Book PR.

    This means that you will get everything in Brand plus
    • Author Interviews
    • Online PR
    • Book Reviews
    • Book fair display
  • The answer is no.
    • First of all, the program is currently open ONLY for nonfiction writers.
    • Secondly, we are looking for thinkers, for people with deep knowledge about their subject. Do you think you’re one of them? Plus, if you don’t know what you’re talking about, it’s going to be hard to sell the idea.
    • Do you know what you want from your book? Because the publishing industry is very different, which means the RoI works differently too. So we need someone with realistic expectations.
    • Most importantly, we are in the business of spreading ideas so we take this very seriously. We are looking for driven writers who are in it to ride or die – because that’s how we roll.
  • Yes, of course. You should not pick Spotlight if
    • You don’t know why you’re publishing your book. You need to know exactly what you’re doing this for and why you’re doing it.
    • You are a fiction writer. We’re currently catering to nonfiction writers. However, we’ll keep you updated. We intend to launch a custom-build program for fiction writers soon.
    • You aren’t very sure about the subject you intend to write about. Like we mentioned earlier, we don’t have ghostwriters to research and write your books for you. The book is yours, so you have to know what you’re talking about.
    • You must be a subject matter expert and your book must be in the same area of expertise that you are from. In other words, you must know your book's subject deeply enough to write about it.
    • You must have a clear objective for writing this book. If you don't have an objective, then you might not be clear about what you want from this book.
    • You must have basic writing skills. You don't need to be a literature graudate to write a book, but you will need to have a basic command over written English.
    • You need to have a clear understanding of how books work, and a reasonable expectation for ROI This means there needs to be a purpose behind writing the book as your ROI is based on your objective.
  • The biggest struggle writers face when they decide to publish a book is writing it. This could be because of lack of time, being unsure about how to go about your idea or because writers don’t know how to give their knowledge some structure. Our assisted writing program’s sole purpose is to help you turn your idea into a full-blown book. You will work with our in-house book authoring coach, who will help you from start to finish.

    This means that they will:
    • figure out the book’s objective
    • identify the right audience for it
    • help you create a chapter outline
    • give you an extensive writing plan, with pitstops and guidelines
    • ensure that you stick to your deadlines, with regular follow-ups
    • stick with you until you finish writing your final draft

Want to discuss your book idea?