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Publishing Services
Complete set of publishing and marketing services to create your bestseller
Book Marketing
Marketing Campaigns
Price: Rs.6,000 plus GST
Readers are buying more books on Amazon than ever, and they like getting their hands on your book instantly. We enable this by printing and stocking your books directly in Amazon’s warehouse from where it gets delivered to readers. In the past, we have noticed that this strategy helps increase sales as readers are more likely to buy a book that is Fulfilled by Amazon. Amazon Prime Placement also enables free shipping for subscribers of Amazon’s Prime program. Your book will be listed as a Prime item on Amazon.in for 3 months from the date of publishing.
Price: Rs.6,000 plus GST
Make your book available for pre-order on Amazon.in. Amazon is one of the largest booksellers in India. A pre-order campaign enables you to build-up marketing buzz for your book by allowing readers to pre-book a copy even before it launches.
Pre-Requisite: Your book’s interior and cover files have to be created and finalized in order to start this campaign.
How it Works:
- Notion Press creates the final interior and cover files and makes the book available for pre-order only on Amazon.in with a 20% discount for a period of 15 days.
- During this period you can promote the book and get the maximum number of people to pre-book a copy.
- At the end of the pre-order, the book is sent to all the readers who have bought the book during the pre-order period and book sales are reported to you on your Author Dashboard.
- You will earn full royalty on books sold during the pre-order period as per the royalty terms for selling books on third-party stores.
- The book is only listed in other commerce sites (including the Notion Press store) after the Amazon pre-order ends.
Price: Rs.20,000 plus GST
A Digital Book Giveaway is a proprietary Notion Press marketing campaign that enables readers to read your book online by helping spread the word about it. Running a Digital Book Giveaway allows you to reach more people by combining your book’s launch with Facebook’s social reach. The objective of this campaign is to help building awareness about your book among readers on Social Media.
How it works:
- Your book’s page on the Notion Press Bookstore will have the ‘Read Instantly’ feature enabled which will allow readers to first preview your book and then continue reading your book online.
- Readers who read the preview of your book need to share about your book on Facebook in order to continue reading it thereby helping you in spreading the word about your book to their friends. The book is also added to their reading shelf on Notion Press.
- Readers who are part of your target audience are driven to the sales page via ads on Facebook during the campaign period.
- You receive the complete analytics from the campaign – No. of readers who have visited the page, No. of reads and No. of Shares on Social by these readers.
Price: Rs.29,990 plus GST
A physical book launch in an expensive hotel or a bookstore is limited to a small audience and usually doesn’t help garner the attention of your target audience. With book sales moving online to eCommerce platforms, a comprehensive digital launch of your book will enable you to reach your target audience at a fraction of the cost of a physical book launch. Targeted book launch Combo will help improve the discoverability of your book to your book’s specific target audience. The best part is, your readers now have the ability to order a copy of your book at the click of a button.
How it works:
- Creation of social banners announcing the launch of your book. This will also be optimised for social channels and WhatsApp. These will also be posted on Notion Press’s social pages with over 100,000 followers.
- A 30 second video teaser will be created for your book announcing its launch. This will also be optimised for social channels and WhatsApp.
- Facebook ads for 30 days for your book’s video teaser with redirection to your book’s Amazon or Flipkart sales page as per your choice
- Online Press release writing and release to media outlets to announce the launch of your book
- Ability to setup discounts for your book on Amazon and Flipkart using the Promo Manager, and to provide free shipping for your book on the Notion Press online store using the Shipping Manager, directly from your Notion Press author dashboard
15 Bookstores: Rs.45,000 plus GST
5 Bookstores: Rs.15,000 plus GST
Notion Press provides retail display in premium upscale bookstores in India. While retail store distribution in India has taken a huge hit on account of successful online ventures, we pick and choose our retail partners based on display prominence, timely reporting and payments for the books sold.
Your book will be displayed prominently for sale in our partner stores based on the below guidelines.
- The cost for Premium Retail Display is inclusive of the printing cost of the book for a B&W book. For Full-Color books, the author will have to bear the cost of printing a minimum of 100 copies.
- The Book size should be in the standard sizes provided by Notion Press – 5" by 8", 6" by 9" and 8" by 11".
- The books will be distributed to stores within 30 business days.
- The duration of display is 3 months. During this time, the author has to generate enough sales to continue staying on the shelves. The retail shelves will be refilled at our cost, if and when they get empty.
- One year of warehousing and further order servicing will be done by Notion Press based on demand from our partner stores.
- Books will be supplied to stores on Sale or Return basis.
- Sales reports will be updated every six months and royalty payments will be made as per the regular payout schedule.
You can now run promotional offers for your book on the Notion Press store and rake in initial sales by giving a deep discount with the coupon code manager. You can easily create, edit, schedule and distribute unique coupon codes from your author dashboard.
Note: The royalty you receive will depend on the discount percentage you set.
Price: Rs.25,000 plus GST
Market research is about creating a product that serves your customers better. If you know who they are and what they want, you can make better decisions about what to put in your book and how you position it in the marketplace. Our team of publishing and marketing professionals will talk to you to understand your book better and create a presentation on how to position your book to get maximum visibility in the market.
This Presentation will address:
- The Objective of the author and the goals you have set for your book.
- Ideal Target audience - People most likely to buy your book.
- Competition research- What are the other books in this category?
- USP for the book- What is unique about your book? Why should readers buy it?
- An appropriate and a memorable Title & Subtitle for the book- So it sticks to people's mind.
- Finalizing on the Look & Feel of the book.
- Providing concepts for your Cover Design.
- Category Research & Recommendation- Which category should it be on to reach the right audience?
Price: Rs.29,990 plus GST
Amazon, Facebook and Instagram are the biggest platforms where all your readers hang out. This highly targeted advertising campaign boosts the visibility of your book simultaneously on all 3 platforms to your exact audience and drives them to your book page where they can pick it up.
Here is how it works:
- Targeted approach: Our experts first do the research and identify the exact audience for your book. This ensures that you don’t waste your budget reaching everyone.
- Amazon: We set up a 2 - week campaign on Amazon to push your book whenever readers search for books in similar categories or titles.
- Instagram & Facebook: An elevator pitch for your book along with creatives will be used to pitch your book to your audience on Instagram and Facebook.
- Budget: A budget of Rs 3000 will be allocated for each platform for the duration of the campaign.
Price: Rs. 20,000 plus GST
A trailer is the first look your readers will get of your book. It is also a fantastic way to tease your readers with your story or explain your book’s value proposition to get readers curious. A 30 second video trailer of your book will be created and advertised to your book’s target audience on Facebook.
This service includes:
- Story Board Creation: Our marketing team will create story board for your video trailer based on your book’s positioning.
- Video Creation: Our team of video graphics editors will create a 30 second trailer based on the story board that has been approved by you.
- Targeted approach: Our advertising experts first do the research to identify the exact audience for your book. This ensures that you don’t waste your budget reaching everyone.
- Facebook Ads: A video advertisement campaign will be then launched on Facebook to entice your book’s target audience with readers being redirected to your book’s Amazon page on interacting with the ad.
- Budget: A budget of Rs 2000 will be allocated for each platform for the duration of the campaign.
- Duration: The duration of the campaign will be for 1 month or until the budget exhausts, whichever happens first. In case of budget exhaustion, you can add more budgets by selecting our Advertising Budget Top Up service.
- Performance Reports: The advertisement performance reports will be shared at the end of the campaign. Please note that this is not the sales report for your book which is always available in your author dashboard.
Book Video Trailer
Price: Rs.8,000 plus GST
Digital Shareables help make your product or idea to go viral. Send book reveal GIFs or videos to friends, family and acquaintances through Whatsapp and ask people to share this. We will create these beautiful and fun book reveal videos for your book that will create curiosity and bring a smile to anyone who sees it.
Price: Rs.15,000 plus GST
A trailer is the first look your readers get of your book. A 30 to 60 second video trailer of your book will be created and uploaded on YouTube.
Samples
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Price: Rs.20,000 plus GST
Our marketing experts will read the synopsis of your book or listen to a narration of your story. We will then write a storyboard and create a director's cut video trailer for your book. This is usually 60 seconds long and is uploaded on YouTube.
Samples
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Price: Rs.30,000 plus GST
Our marketing experts will read the synopsis of your book or listen to a narration of your story. We will then write a storyboard and create a Director's cut video trailer with a voice over for your book. This is usually 60 seconds long and is uploaded on YouTube.
Samples
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Author Website
Price: Rs.15,000 plus GST
An author website is a must for authors today. It serves as a digital platform for both you, as an author and for your book. The website doesn't just help you promote your book but it also helps you engage with your potential reader.
Features of the website
- Homepage - features your book’s front cover, promotional copy, and a link to order your book
- About the Author - Includes information about you, your interests and your contact details
- Books - lists each of your titles and the links to buy them on various stores
One Year Hosting: Ensures that your site is functioning with a secure back up of the content. And in case of need, technical support is just a call or email away.
Domain Name:
You will have the opportunity to choose the domain name for your website. Supply us with your
top three choices, and we’ll let you know what is available.
Price: Request for a quote
Our full feature author website is the best marketing tool you can have. With blogging, social media integration and other cool features, your author website is a great way to engage and stay connected to your readers.
Features of the website
- Homepage - features your book’s front cover, promotional copy, and a link to order your book
- About the Author - Includes information about you, your interests and your contact details
- Books - lists each of your titles and each of the their links to buy them on various platforms
- Blog -Regular blog posts help you actively engage with your reader audience
- Media - Includes articles, videos and any other media related to the book
- Social Media – Links your Facebook page and Twitter account to the website to increase virality
One Year Hosting: Ensures that your site is functioning with a secure back up of the content. And in case of need, technical support is just a call or email away.
Domain Name:
You will have the opportunity to choose the domain name for your website. Supply us with your
top three choices, and we’ll let you know what is available.
Editorial Control of Blog
and Media Page: After we've created your website with your information and design, you can
easily update or add new content on the Media and Blog pages.
Book PR & Events
Price: Rs.25,000 plus GST
Most of us get our daily news from online news websites. Our Standard Book PR service enables you to get coverage for your book in top online news outlets there by enabling reach as well as SEO benefits for your book.
How it works:
- We draft the press release
- Share news to top online media outlets
- Guarantee online coverage – 2 to 3
- Share the coverage report
Price: Rs.75,000 plus GST
Newspaper articles are not just an integral part of your book’s publicity plan; they also help introduce you as an author to the world. A good interview in a reputed newspaper can reach hundreds of thousands of readers across the country and establish your credibility. Based on what your book is about, our Premium Book PR service will ensure coverage for you in 2 to 4 national newspapers. We could also pitch your story to various niche magazines that cater to the same audience as your book.
Pre Requisite: Your book must have been edited by a professional editor. Your manuscript (or Synopsis) along with author bio will be sent to our Press team for their review. If they feel there is a credible media story, they will approve the request for an interview.
How it works:
- A press write-up for your book will be sent to leading national news dailies and magazines
- Your book will be pitched to national dailies and magazines relative to your book’s content. For example, if your book is about the Stock Markets, we would pitch it to journalists from Economic times, Mint, Business Line etc.
- Guaranteed Print Coverage from 2 to 3 newspapers (Mainlines & Regionals)
- A press coverage report with complete details of the coverage received for your book will be provided at the end of this service.
Price: Request for a quote
Need to promote your event? Need to make sure that your book launch event gets the maximum coverage it deserves? Let our Public Relations team do the work for you. Our PR team will work from identifying the right target media to inviting journalists to ensuring that your event gets covered by top newspapers.
How it works:
- Content Creation & Identification of Target Media
- Disseminate Media Invite
- Press release dissemination and translation
- Follow up activity
- Min 5 coverages
- Coverage report
Price: Request for a quote
Planning to launch your book in your city? Confused about how to go about? No worries, we got it covered. Let our team of experienced event managers plan and execute that perfect book launch for you.
How it works:
- We do an event plan
- We do the venue booking and logistics
- We take care of the hospitality for the guests, including the media
- We do promotions at the event ( put up banners, standees, make bookmarks, etc.)
- We take care of the photography and video for the event
- We do social media marketing for the event (Pre and Post)
- We create an event report
Social Media
Price: Rs.12,000 plus GST
Your readers are online, hence, they can be reached easily. Social Media is the biggest game changer for self-published authors as it helps authors connect directly with potential readers. We will run promotions on Facebook through highly-targeted ads to boost the visibility of the page to the right audience. These promotions help create the much-needed traction for your book.
How it works:
- Creation of the Facebook Page
- Setting up the page - Uploading Cover Image & Profile Picture, Adding Keywords, Long Description, Short Description, Defining Page Audience
- Page Promotions on FB - 2 Weeks
- Promoted Posts - 2 per week
- Video Trailer Promotions
Advertising
Price: Rs.20,000 plus GST
Have you noticed ads on various websites and blogs? These are powered by Google Ads, which is the most powerful and sought after digital advertising platform in the world. Millions of sites partner with Google to display ads on their websites related to their content. As an author, advertising on Google provides a unique opportunity for you to tap directly into your target audience using specific keywords and categories relevant to your book. Our team will create and manage advertisement campaigns on Google and provide reports on a regular basis.
How it works:
- We identify the target audience
- Create text and banner ad designs
- Manage the targeted advertisement on Google for one month
- Provide detailed monthly reports to evaluate performance
- Give you Rs. 10,000 worth of ad credit. You can pay additional based on your budget.
Samples
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Price: Rs.20,000 plus GST
Advertise your book on Facebook. Your potential readers have willingly supplied oodles of information about themselves like their interests, favourite books, age, sex, religion, music interest etc. With Facebook ads, you can narrow down your ads to the exact target audience for your book. Example: If your book is a murder mystery novel, you can place ads on Facebook to target 20 to 40 year old women who are fans of Agatha Christie and have liked other murder mystery novels.
How it works:
- We identify the target audience
- Create a banner and Text ad for your book
- Manage the targeted advertisement on Facebook for one month
- Draft monthly reports on views and reach coverage, videos and articles about your book
- Include Rs. 10,000 worth of Ad Credit. You can pay additional based on your budget.
Samples
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Price: Rs.20,000 plus GST
Amazon is the leading platform for selling books online in India. With the help of sponsored ads you can now boost the visibility of your book on Amazon by making your book appear on search listings above other best-selling books, whenever your readers search for similar books, categories or themes.
Here is how it works:
- Your campaign manager will formulate a campaign strategy that will cover various targeting options, the keywords associated with it, and the optimum bidding amount for each keyword to ensure maximum visibility of your ad.
- The ads will start delivering according to a pre-set schedule and will start appearing on search listings when readers search for similar books, authors, categories or themes.
- Interested readers who click on your ad are taken to your book's page where your book is listed, so they can learn more about your book and initiate a purchase if they should choose to do so.
- Money is reduced from your campaign budget only when readers click on the ad and visit the page, thereby ensuring no wastage of budget.
- The total ad budget for this campaign is Rs. 10,000 and the duration of this campaign is 4 weeks. If the budget is not extinguished within the duration, we will extend the campaign accordingly. The rest of the cost covers campaign strategy, creation, management and reporting.
Price: Rs.10,000 plus GST
Amazon is the leading platform for selling books online in India. With the help of sponsored ads you can now boost the visibility of your book on Amazon by making your book appear on search listings above other best-selling books, whenever your readers search for similar books, categories or themes.
Here is how it works:
- Your campaign manager will formulate a campaign strategy that will cover various targeting options, the keywords associated with it, and the optimum bidding amount for each keyword to ensure maximum visibility of your ad.
- The ads will start delivering according to a pre-set schedule and will start appearing on search listings when readers search for similar books, authors, categories or themes.
- Interested readers who click on your ad are taken to your book's page where your book is listed, so they can learn more about your book and initiate a purchase if they should choose to do so.
- Money is reduced from your campaign budget only when readers click on the ad and visit the page, thereby ensuring no wastage of budget.
- The total ad budget for this campaign is Rs. 3,000 and the duration of this campaign is 2 weeks. If the budget is not extinguished within the duration, we will extend the campaign accordingly. The rest of the cost covers campaign strategy, creation, management and reporting.
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