Travel and Tourism is one of the world’s fastest-growing service industries, connecting people, places, and cultures. This book provides a clear and systematic introduction to the fundamental concepts, structures, and operations of the tourism industry.
Designed primarily for students, it explains the meaning and scope of tourism, types of tourism, tourism products and resources, travel agency functions, tour packaging, itinerary planning, transportation systems, accommodation sectors, and emerging trends. The book also discusses the economic, social, cultural, and environmental impacts of tourism, helping readers understand both its benefits and its challenges.
Each chapter presents theoretical concepts in a simple and organized manner, supported by relevant examples from the Indian and global tourism context. Key definitions, classifications, and industry practices are explained step by step to build a strong academic foundation.
Rather than focusing on travel stories, this text emphasizes principles, frameworks, and industry structure—making it suitable for academic courses, competitive examinations, and professional preparation in the field of travel and tourism.
By the end of the book, readers will gain a comprehensive understanding of how the tourism industry functions and why it plays a significant role in today’s global economy.
Write your review for this book (optional)
Review Deleted
Your review has been deleted and won’t appear on the book anymore.
Dr.Vandana N Revankar, Mr.Mukunda G
Dr, Vandana N Revankar
Dr. Vandana N. Revankar is an accomplished academic and researcher with over two decades of experience across Aviation, Insurance, Education, and Management. She holds a Ph.D. in Marketing and is UGC-NET qualified, reflecting her strong academic foundation and commitment to excellence. Currently serving as an Assistant Professor at St. Francis College, Bengaluru, she contributes significantly to curriculum development, academic mentoring, and student enrichment initiatives in Management and Aviation programs. A prolific writer and active researcher, she has authored textbooks, published papers in reputed national and international journals, and presented at various conferences. Her work effectively integrates theory with industry insights, enabling students to gain practical, real-world understanding alongside academic knowledge.
Mr.Mukunda G
Mukund G is an Assistant Professor at Seshadripuram First Grade College,Yelahanka, Bengaluru, with specialization in Accounting and Taxation. He has been serving the Department of Commerce and Management as Aviation coordinator and is actively involved in academic administration and institutional committees, including placement cell, student mentoring, and academic forums. He teaches a wide range of subjects for B.Com and BBA programs, such as Financial Accounting, Advanced Accounting, Human Resource Management, Business Regulations, Corporate Administration, E-Business, International Banking and Forex Management, Information Technology for Business, and Goods and Services Tax. He holds an M.Com degree from Bangalore University with specialization in Accounting and Taxation. His academic contributions include research publications, participation in FDPs, workshops, conferences, and handling TCS courses in Banking and Insurance. He has also served as a resource person, examiner, and board member for Bengaluru City University and has been associated with academic journals, incubation initiatives, and institutional development activities.
