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Technology How Influences Human Behavioral Change

Author Name: John Lok | Format: Paperback | Genre : Business, Investing & Management | Other Details

The Influence of Technology on Human Interaction and Relationships

IN my work How Technology Influences Human Enjoyment Need, explores the multifaceted ways in which modern technological advancements have fundamentally altered the landscape of human connection, social interaction, and the fulfillment of psychological needs.

My view posits that technology acts as a double-edged sword, simultaneously expanding the reach of our social networks while potentially diminishing the depth and quality of individual relationships. By shifting the medium of interaction from face-to-face engagement to digital interfaces, technology has introduced new variables into the equation of human satisfaction, often prioritizing convenience and speed over the nuanced emotional labor required for authentic bonding.

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John Lok

  JOHN LOK , Behavioral Economist

  I had graduated business Administration Science Degree in Common Wealth Open University.

My view argues that human "enjoyment needs"-the psychological requirements for stimulation, belonging, and self-actualization-are increasingly being mediated through digital platforms. In traditional social structures, as noted by sociologists like Sherry Turkle, the presence of another person provides a level of non-verbal communication that digital tools struggle to replicate.

I suggest that while technology allows for "constant connection," it often leads to a state of "alone together," where individuals are physically present with others but mentally engaged with their devices. This shift impacts the "enjoyment need" by creating a dependency on external validation, such as likes or comments, which provides a fleeting sense of satisfaction rather than the sustained fulfillment found in deep interpersonal relationships.

Furthermore, my view explores the "paradox of choice" in the context of digital social networking. With an infinite array of potential connections available at one's fingertips, individuals may experience a decrease in satisfaction with their current relationships, constantly wondering if a more stimulating or rewarding connection is just a click away.

This aligns with the theories of Barry Schwartz, who argues that an abundance of choice leads to anxiety and paralysis rather than freedom.In the digital age, this manifests as a tendency to treat human relationships as disposable commodities, where the "enjoyment need" is sought through quantity of interactions rather than the quality of a few meaningful bonds.

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