We are happy to bring in the book for you with title “BUSINESS ECONOMICS” this book has been written in accordance with the precisbed syllabus for B.com honour’s BBA and Integrated M.com. An attempt has been made through this book to explain the various concepts of economics and its components in easy, understandable, comprehensive and well-structured language.it is our endeavor to make this book more student oriented and meet their requirements. This edition emphasizes helping others through the application of the Golden Rule of Business Economics. The book will create awareness and understanding of the notion that Business Economics is more than a simple business transaction.
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Prof. Rizwan Fareed Khan, Dr.Snigdha Bhatt.
Every nation on the Earth that embraces market economics and the free enterprise system is pulling millions of its people out of poverty
