My perspective on traveler behavioral economics integrates traditional economic theories with psychological insights. My view uses a demand and supply framework to analyze how travelers select specific travel packages, considering factors such as climate change, the availability of rental car tools, and a country's risk and safety profile . Beyond these external elements,
My view emphasizes psychological factors like "push and pull" motivations, expectations, and attitudes that shape travel consumption behavior . My view also predicts that the senior age group will be a key target for future travel markets and suggests using psychological methods to forecast their travel entertainment need.
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John Lok
I had graduated business Administration Science Degree in Common Wealth Open University. My view explains traveler behavioral economics by analyzing how individual travel package choices are shaped by a combination of demand and supply dynamics, external environmental and safety factors, and internal psychological elements such as motivations, expectations, and attitudes. He advocates for the application of behavioral economic methods to predict consumer emotions and improve organizational performance, particularly noting the growing importance of the senior demographic in the travel market.
