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Comprehensive Guide to Generic Product Development

Books by Veerareddy Prabhakar Reddy, Muralidhar Rao Akkaladevi

Comprehensive Guide to Generic Product Development: Theory and Practice

By Veerareddy Prabhakar Reddy and Muralidhar Rao Akkaladevi

 
Mastering the Science and Art of Generic Drug Development

This definitive guide is an essential resource for pharmaceutical professionals, academicians, and students seeking to navigate the intricate landscape of generic product development.

Comprehensive Gu

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Textbook of Pharmacology

Books by Dr. C. Ronald Darwin, Dr. A. R. Vijayakumar, Dr. M. Sumithra

Master Pharmacology with Confidence

Designed specifically for Pharm. D students, this comprehensive textbook provides a systematic and thorough understanding of pharmacology tailored to the curriculum for II and III years. With its clear explanations, structured chapters, and clinical relevance, this book serves as an indispensable guide for mastering drug actions, therapeutic uses, and their safe application in healthcare.

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Textbook of Pharmacology

Books by Dr. C. Ronald Darwin, Dr. A. R. Vijayakumar, Dr. M. Sumithra

Master Pharmacology with Confidence

Designed specifically for Pharm. D students, this comprehensive textbook provides a systematic and thorough understanding of pharmacology tailored to the curriculum for II and III years. With its clear explanations, structured chapters, and clinical relevance, this book serves as an indispensable guide for mastering drug actions, therapeutic uses, and their safe application in healthcare.

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TEXTBOOK OF PHARMACEUTICAL FORMULATIONS

Books by Dr. B. RAJA NARENDER, Dr. GADDAM MADHURI, T. GAYATHRI

Unlock the comprehensive world of Pharmaceutical Formulations with this essential guide tailored specifically for Pharm.D students. Authored by distinguished experts Dr. B. Raja Narender, Dr. Gaddam Madhuri, and T. Gayathri, this textbook serves as a definitive reference for mastering the art and science of pharmaceutical formulation.

Designed with an academic yet accessible approach, this book delves into the principles and techniques be

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TEXTBOOK OF PHARMACEUTICAL FORMULATIONS

Books by Dr. B. RAJA NARENDER, Dr. GADDAM MADHURI, T. GAYATHRI

Unlock the comprehensive world of Pharmaceutical Formulations with this essential guide tailored specifically for Pharm.D students. Authored by distinguished experts Dr. B. Raja Narender, Dr. Gaddam Madhuri, and T. Gayathri, this textbook serves as a definitive reference for mastering the art and science of pharmaceutical formulation.

Designed with an academic yet accessible approach, this book delves into the principles and techniques be

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Industrial Pharmacy – I

Books by Raghavendra Kumar Gunda , Satyanarayana Viragandham , Manigopal Muthyala

Industrial Pharmacy – I: Formulation, Manufacturing, and Quality Control

This comprehensive text, Industrial Pharmacy – I: Formulation, Manufacturing, and Quality Control, is an essential resource for understanding the principles, techniques, and regulatory aspects of pharmaceutical production. Written by renowned experts in the field, it serves as both a foundational text for students and a practical guide for professi

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Industrial Pharmacy – I

Books by Raghavendra Kumar Gunda , Satyanarayana Viragandham , Manigopal Muthyala

Industrial Pharmacy – I: Formulation, Manufacturing, and Quality Control

This comprehensive text, Industrial Pharmacy – I: Formulation, Manufacturing, and Quality Control, is an essential resource for understanding the principles, techniques, and regulatory aspects of pharmaceutical production. Written by renowned experts in the field, it serves as both a foundational text for students and a practical guide for professi

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Industrial Pharmacy - I for B Pharmacy

Books by Dr. Putta Ravi , Dr. B. Raja Narender , G. Venkata Ramana

industrial Pharmacy - I for B.Pharmacy: Dosage Form Design and Manufacturing
Authors: Dr. Putta Ravi, Dr. B. Raja Narender, Venkata Ramana Godishala

 
This book is a comprehensive guide designed specifically for B.Pharmacy students, covering the essential concepts of dosage form design and pharmaceutical manufacturing. With a focus on both theory and practical applications, this text simplifies complex industrial processes, m

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Industrial Pharmacy - I for B Pharmacy

Books by Dr. Putta Ravi , Dr. B. Raja Narender , G. Venkata Ramana

industrial Pharmacy - I for B.Pharmacy: Dosage Form Design and Manufacturing
Authors: Dr. Putta Ravi, Dr. B. Raja Narender, Venkata Ramana Godishala

 
This book is a comprehensive guide designed specifically for B.Pharmacy students, covering the essential concepts of dosage form design and pharmaceutical manufacturing. With a focus on both theory and practical applications, this text simplifies complex industrial processes, m

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COMPREHENSIVE GUIDE TO CLINICAL RESEARCH REGULATIONS

Books by Dr. C. Ronald Darwin, Dr. Praful J Kumar, Dr. A. R. Vijayakumar

COMPREHENSIVE GUIDE TO CLINICAL RESEARCH REGULATIONS:
THEORY AND PRACTICE

 
This 25-chapter exhaustive resource dives deep into the essential topics of clinical research and regulatory compliance.

Comprehensive Guide to Clinical Research Regulations: Theory and Practice is designed to simplify complex subjects, making them accessible to professionals, students, and researchers alike. Covering every ph

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GLOBAL CLINICAL RESEARCH REGULATIONS

Books by Dr. SK. Farahan Subahan, Dr. C. Madhavi Latha, Dr. Raghavendra Kumar Gunda

GLOBAL CLINICAL RESEARCH REGULATIONS
Guidelines for Ethical Drug Development and Global Compliance

 
Clinical research is a cornerstone of modern healthcare, driving the development of innovative treatments, vaccines, and medical devices. However, navigating the complex regulatory landscape across different countries presents significant challenges for researchers, sponsors, and regulatory bodies a

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COMPREHENSIVE GUIDE TO CLINICAL RESEARCH REGULATIONS

Books by Dr. C. Ronald Darwin, Dr. Praful J Kumar, Dr. A. R. Vijayakumar

COMPREHENSIVE GUIDE TO CLINICAL RESEARCH REGULATIONS:
THEORY AND PRACTICE

 
This 25-chapter exhaustive resource dives deep into the essential topics of clinical research and regulatory compliance.

Comprehensive Guide to Clinical Research Regulations: Theory and Practice is designed to simplify complex subjects, making them accessible to professionals, students, and researchers alike. Covering every ph

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GLOBAL CLINICAL RESEARCH REGULATIONS

Books by Dr. SK. Farahan Subahan, Dr. C. Madhavi Latha, Dr. Raghavendra Kumar Gunda

GLOBAL CLINICAL RESEARCH REGULATIONS
Guidelines for Ethical Drug Development and Global Compliance

 
Clinical research is a cornerstone of modern healthcare, driving the development of innovative treatments, vaccines, and medical devices. However, navigating the complex regulatory landscape across different countries presents significant challenges for researchers, sponsors, and regulatory bodies a

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CLINICAL RESEARCH REGULATIONS

Books by Prof. RAJIV DAHIYA, Dr. MURALIDHAR RAO AKKALADEVI

Explore the complexities of clinical research regulations in this comprehensive volume, Clinical Research Regulations: Principles, Practices, and Global Perspectives. Edited by Prof. Rajiv Dahiya and authored by Dr. Muralidhar Rao, this book offers an in-depth look at the legal and ethical frameworks governing clinical trials across the globe.

 
Spanning 25 chapters, the book covers essential topics including phases of

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CLINICAL RESEARCH REGULATIONS

Books by Prof. RAJIV DAHIYA, Dr. MURALIDHAR RAO AKKALADEVI

Explore the complexities of clinical research regulations in this comprehensive volume, Clinical Research Regulations: Principles, Practices, and Global Perspectives. Edited by Prof. Rajiv Dahiya and authored by Dr. Muralidhar Rao, this book offers an in-depth look at the legal and ethical frameworks governing clinical trials across the globe.

 
Spanning 25 chapters, the book covers essential topics including phases of

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Essential Guide to Instrumental Methods of Analysis

Books by SYED MUJTABA AHMED, E NAGA DEEPTHI, SRINIVAS REDDY MALLADI

This book is your complete guide to Instrumental Methods of Analysis, offering a balanced blend of theory, applications, and illustrations to simplify even the most complex concepts. Written for students and professionals alike, it provides a clear path to mastering analytical techniques used in modern laboratories.

Why This Book Stands Out:

Clear and Easy-to-Understand Explanations
Designed with students in mind

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Essential Guide to Instrumental Methods of Analysis

Books by SYED MUJTABA AHMED, E NAGA DEEPTHI, SRINIVAS REDDY MALLADI

This book is your complete guide to Instrumental Methods of Analysis, offering a balanced blend of theory, applications, and illustrations to simplify even the most complex concepts. Written for students and professionals alike, it provides a clear path to mastering analytical techniques used in modern laboratories.

Why This Book Stands Out:

Clear and Easy-to-Understand Explanations
Designed with students in mind

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Volume 2: Comprehensive Guide to Pharmaceutical Regulatory Affairs

Books by Veerareddy Prabhakar Reddy, Muralidhar Rao Akkaladevi

Comprehensive Guide to Pharmaceutical Regulatory Affairs: Global Regulations and Advanced Topics by Veerareddy Prabhakar Reddy and Muralidhar Rao Akkaladevi is an essential resource for M.Pharm, B.Pharm students, industry professionals, and regulatory experts. This book is meticulously structured into 20 comprehensive chapters, offering in-depth insights into critical areas of pharmaceutical regulatory affairs.

Key topics in

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Volume 2: Comprehensive Guide to Pharmaceutical Regulatory Affairs

Books by Veerareddy Prabhakar Reddy, Muralidhar Rao Akkaladevi

Comprehensive Guide to Pharmaceutical Regulatory Affairs: Global Regulations and Advanced Topics by Veerareddy Prabhakar Reddy and Muralidhar Rao Akkaladevi is an essential resource for M.Pharm, B.Pharm students, industry professionals, and regulatory experts. This book is meticulously structured into 20 comprehensive chapters, offering in-depth insights into critical areas of pharmaceutical regulatory affairs.

Key topics in

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Essential Industrial Pharmacy

Books by Dr.K. NAGASREE

Essential Industrial Pharmacy: Bridging Theory and Practice
By Dr. K Nagasree

What You’ll Learn:
Comprehensive Preformulation Studies
Gain in-depth knowledge on physicochemical properties and the importance of preformulation in drug development.
Tablet and Capsule Manufacturing
Master the techniques and methodologies of solid dosage form production, from granulation to compression and coat

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Essential Industrial Pharmacy

Books by Dr.K. NAGASREE

Essential Industrial Pharmacy: Bridging Theory and Practice
By Dr. K Nagasree

What You’ll Learn:
Comprehensive Preformulation Studies
Gain in-depth knowledge on physicochemical properties and the importance of preformulation in drug development.
Tablet and Capsule Manufacturing
Master the techniques and methodologies of solid dosage form production, from granulation to compression and coat

Read More... Buy Now

Comprehensive Guide to Herbal Drug Technology

Books by Prof. Y. Rajendra Prasad, Dr. L. Surendra Babu, Dr. Busi. Sunil Kumar

"Comprehensive Guide to Herbal Drug Technology: Principles, Practices, and Applications"

Crafted to align with the Pharmacy Council of India (PCI) syllabus, "Comprehensive Guide to Herbal Drug Technology" offers an in-depth exploration of the world of herbal medicines, combining traditional wisdom with modern scientific insights. This guide provides pharmacy students, researchers, and professionals with the foundational knowledge needed t

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Comprehensive Guide to Herbal Drug Technology

Books by Prof. Y. Rajendra Prasad, Dr. L. Surendra Babu, Dr. Busi. Sunil Kumar

"Comprehensive Guide to Herbal Drug Technology: Principles, Practices, and Applications"

Crafted to align with the Pharmacy Council of India (PCI) syllabus, "Comprehensive Guide to Herbal Drug Technology" offers an in-depth exploration of the world of herbal medicines, combining traditional wisdom with modern scientific insights. This guide provides pharmacy students, researchers, and professionals with the foundational knowledge needed t

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TEXTBOOK OF INSTRUMENTAL METHODS OF ANALYSIS

Books by K. PRANUSHA, DR. LAGU SURENDRA BABU, DR. NAMMI USHA RANI

"Textbook of Instrumental Methods of Analysis" offers a thorough exploration of the fundamental principles and techniques essential to modern analytical science. This textbook covers a wide range of instrumental methods, including UV-Visible Spectroscopy, Fluorimetry, Infrared Spectroscopy, and Chromatography. Each chapter is designed to provide readers with a deep understanding of both the theoretical background and practical applications of these critical te

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TEXTBOOK OF INSTRUMENTAL METHODS OF ANALYSIS

Books by K. PRANUSHA, DR. LAGU SURENDRA BABU, DR. NAMMI USHA RANI

"Textbook of Instrumental Methods of Analysis" offers a thorough exploration of the fundamental principles and techniques essential to modern analytical science. This textbook covers a wide range of instrumental methods, including UV-Visible Spectroscopy, Fluorimetry, Infrared Spectroscopy, and Chromatography. Each chapter is designed to provide readers with a deep understanding of both the theoretical background and practical applications of these critical te

Read More... Buy Now

Instrumental Methods of Analysis

Books by RAMANA HECHHU, V. KIRAN KUMAR, MOTAMARRI PAVAN

INSTRUMENTAL METHODS OF ANALYSIS: THEORY AND APPLICATIONS IN PHARMACEUTICAL SCIENCES

Engage with a comprehensive guide designed to facilitate mastery of instrumental methods in pharmaceutical sciences. This extensive resource encompasses both fundamental principles and advanced techniques in drug analysis, offering a structured and detailed pathway for students, researchers, and professionals in the field.

 
What’s Inside:

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Instrumental Methods of Analysis

Books by RAMANA HECHHU, V. KIRAN KUMAR, MOTAMARRI PAVAN

INSTRUMENTAL METHODS OF ANALYSIS: THEORY AND APPLICATIONS IN PHARMACEUTICAL SCIENCES

Engage with a comprehensive guide designed to facilitate mastery of instrumental methods in pharmaceutical sciences. This extensive resource encompasses both fundamental principles and advanced techniques in drug analysis, offering a structured and detailed pathway for students, researchers, and professionals in the field.

 
What’s Inside:

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COMPREHENSIVE GUIDE TO QUALITY CONTROL AND STANDARDIZATION OF HERBALS

Books by Dr. PARAMESHWAR HANWATHE, Mrs. RADHIKA VISWANADHUNI,VEGESNA KALYAN VARMA

Herbal medicines have been trusted for centuries, but in today’s world, ensuring their safety and quality is crucial. "Comprehensive Guide to Quality Control and Standardization of Herbals" is your go-to resource for mastering the standards and practices needed to produce reliable, effective herbal products.

This guide offers clear, practical insights into:

Essential quality control methods and advanced testing techniques.

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COMPREHENSIVE GUIDE TO QUALITY CONTROL AND STANDARDIZATION OF HERBALS

Books by Dr. PARAMESHWAR HANWATHE, Mrs. RADHIKA VISWANADHUNI,VEGESNA KALYAN VARMA

Herbal medicines have been trusted for centuries, but in today’s world, ensuring their safety and quality is crucial. "Comprehensive Guide to Quality Control and Standardization of Herbals" is your go-to resource for mastering the standards and practices needed to produce reliable, effective herbal products.

This guide offers clear, practical insights into:

Essential quality control methods and advanced testing techniques.

Read More... Buy Now

Textbook of Community Pharmacy

Books by Dr. Challa Srinivas Reddy , Dr B .S. Sharvana Bhava, Dr. Santhi Sree Vemulapalli

"Textbook of Community Pharmacy: For Pharm.D" is an indispensable guide for pharmacy students, educators, and professionals aiming to excel in the dynamic field of community pharmacy. This textbook seamlessly blends academic rigor with practical insights, offering a comprehensive exploration of the principles and practices that define the role of the community pharmacist.

Key Topics Include:

Rational Drug Therapy
Ethical Decision-Making

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Textbook of Community Pharmacy

Books by Dr. Challa Srinivas Reddy , Dr B .S. Sharvana Bhava, Dr. Santhi Sree Vemulapalli

"Textbook of Community Pharmacy: For Pharm.D" is an indispensable guide for pharmacy students, educators, and professionals aiming to excel in the dynamic field of community pharmacy. This textbook seamlessly blends academic rigor with practical insights, offering a comprehensive exploration of the principles and practices that define the role of the community pharmacist.

Key Topics Include:

Rational Drug Therapy
Ethical Decision-Making

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Pharmacology -1

Books by Dr. J. Dinesh Babu

Pharmacology -1 is an essential resource tailored for undergraduate pharmacy students, meticulously aligned with the Pharmacy Council of India (PCI) syllabus. This comprehensive text offers an in-depth exploration of foundational pharmacological principles, including drug-receptor interactions, pharmacokinetics, pharmacodynamics, and the therapeutic applications of various drug classes.

Written with clarity and precision, this book simplifies complex p

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Pharmacology -1

Books by Dr. J. Dinesh Babu

Pharmacology -1 is an essential resource tailored for undergraduate pharmacy students, meticulously aligned with the Pharmacy Council of India (PCI) syllabus. This comprehensive text offers an in-depth exploration of foundational pharmacological principles, including drug-receptor interactions, pharmacokinetics, pharmacodynamics, and the therapeutic applications of various drug classes.

Written with clarity and precision, this book simplifies complex p

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Volume 1: Comprehensive Guide to Pharmaceutical Regulatory Affairs

Books by Muralidhar Rao Akkaladevi, Veerareddy Prabhakar Reddy

Comprehensive Guide to Pharmaceutical Regulatory Affairs is an essential resource for anyone involved in the pharmaceutical industry, particularly those working in regulatory affairs. This book provides a thorough understanding of the principles and practices that ensure the safety, efficacy, and quality of pharmaceutical products.

 It begins with Good Regulatory Practices, providing a strong foundation in the basic principles of regulatory

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Volume 1: Comprehensive Guide to Pharmaceutical Regulatory Affairs

Books by Muralidhar Rao Akkaladevi, Veerareddy Prabhakar Reddy

Comprehensive Guide to Pharmaceutical Regulatory Affairs is an essential resource for anyone involved in the pharmaceutical industry, particularly those working in regulatory affairs. This book provides a thorough understanding of the principles and practices that ensure the safety, efficacy, and quality of pharmaceutical products.

 It begins with Good Regulatory Practices, providing a strong foundation in the basic principles of regulatory

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Pharmacovigilance

Books by Muralidhar Rao Akkaladevi

Pharmacovigilance is essential for ensuring the safety and efficacy of medications. This book provides a comprehensive overview of pharmacovigilance, covering topics such as its history, principles, methods, and regulatory framework. Written in easy-to-understand language, this book is an essential resource for healthcare professionals, researchers, regulators, and students who wish to gain a deeper understanding of pharmacovigilance. 

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"Mastering the Art of Communication: A Guide to Effective Listening and Speaking Skills"

Books by Rao Muralidhar

"Mastering the Art of Communication: A Guide to Effective Speaking and Learning Skills" is your ultimate resource for becoming a better communicator. With comprehensive coverage of verbal and nonverbal communication, communication styles, basic listening skills, effective written communication, interview skills, giving presentations, and group discussion skills, this book is designed for students, job seekers, and anyone looking to improve their communication

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Medicinal Biochemistry for Pharm D

Books by Dr.R SUTHAKARAN, Mrs.ROJA VEDANTHAM, Dr. K V L D SPANDANA

Medicinal Biochemistry for Pharm D is an essential guide tailored for Pharm D students, educators, and professionals in the field of pharmaceutical sciences. This comprehensive textbook, authored by Dr. R. Suthakaran, Mrs. Roja Vedantham, and Dr. K V L D Spandana, provides an in-depth exploration of biochemistry's crucial role in pharmacy and medicine.

The book meticulously covers a wide range of topics, beginning with foundational concepts a

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Medicinal Biochemistry for Pharm D

Books by Dr.R SUTHAKARAN, Mrs.ROJA VEDANTHAM, Dr. K V L D SPANDANA

Medicinal Biochemistry for Pharm D is an essential guide tailored for Pharm D students, educators, and professionals in the field of pharmaceutical sciences. This comprehensive textbook, authored by Dr. R. Suthakaran, Mrs. Roja Vedantham, and Dr. K V L D Spandana, provides an in-depth exploration of biochemistry's crucial role in pharmacy and medicine.

The book meticulously covers a wide range of topics, beginning with foundational concepts a

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TEXTBOOK OF PHARMACOLOGICAL AND TOXICOLOGICAL SCREENING METHODS-II

Books by Dr. ARAVINDA REDDY PURMA, Dr. B. SURYAPRAKASA RAO

Textbook of Pharmacological and Toxicological Screening Methods-II: PCI M.Pharmacy (MPL 202T)

Comprehensive Resource for Modern Toxicology

Explore the advanced landscape of toxicological screening with Textbook of Pharmacological and Toxicological Screening Methods-II: PCI M.Pharmacy (MPL 202T), authored by Dr. Aravinda Reddy Purma and Dr. B. Suryaprakasa Rao. This essential resource bridges traditional methodologies with t

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TEXTBOOK OF PHARMACOLOGICAL AND TOXICOLOGICAL SCREENING METHODS-II

Books by Dr. ARAVINDA REDDY PURMA, Dr. B. SURYAPRAKASA RAO

Textbook of Pharmacological and Toxicological Screening Methods-II: PCI M.Pharmacy (MPL 202T)

Comprehensive Resource for Modern Toxicology

Explore the advanced landscape of toxicological screening with Textbook of Pharmacological and Toxicological Screening Methods-II: PCI M.Pharmacy (MPL 202T), authored by Dr. Aravinda Reddy Purma and Dr. B. Suryaprakasa Rao. This essential resource bridges traditional methodologies with t

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Fundamentals of Pharmaceutics

Books by DR. ANITHA KUTHURU, KEERTHI ANANTHULA

"Fundamentals of Pharmaceutics" by Dr. Anitha Kuthuru and Ms. Keerthi Ananthula is an essential guide for first-year B.Pharmacy students. This comprehensive textbook offers a clear and thorough understanding of the core principles of pharmaceutics, bridging the gap between theoretical knowledge and practical application.

The book covers critical topics such as dosage forms, prescription handling, pharmaceutical calculations, and various solid

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Fundamentals of Pharmaceutics

Books by DR. ANITHA KUTHURU, KEERTHI ANANTHULA

"Fundamentals of Pharmaceutics" by Dr. Anitha Kuthuru and Ms. Keerthi Ananthula is an essential guide for first-year B.Pharmacy students. This comprehensive textbook offers a clear and thorough understanding of the core principles of pharmaceutics, bridging the gap between theoretical knowledge and practical application.

The book covers critical topics such as dosage forms, prescription handling, pharmaceutical calculations, and various solid

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Clinical Toxicology

Books by Dr. Santhi Sree Vemulapalli, Dr. Anvesh Raj Moturi, Dr. J. Dinesh Babu

Clinical Toxicology: Essential Guide for Pharm.D Students is a meticulously crafted resource designed to meet the educational needs of Pharm.D students. This textbook bridges the gap between theoretical knowledge and practical application in the field of clinical toxicology.

Covering a wide range of toxicological scenarios, from common poisonings to complex envenomations and substance abuse cases, this guide provides detaile

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Clinical Toxicology

Books by Dr. Santhi Sree Vemulapalli, Dr. Anvesh Raj Moturi, Dr. J. Dinesh Babu

Clinical Toxicology: Essential Guide for Pharm.D Students is a meticulously crafted resource designed to meet the educational needs of Pharm.D students. This textbook bridges the gap between theoretical knowledge and practical application in the field of clinical toxicology.

Covering a wide range of toxicological scenarios, from common poisonings to complex envenomations and substance abuse cases, this guide provides detaile

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Industrial Pharmacy-1

Books by Dr. J. RAMESH, M. SUCHARITHA, P. PRIYANKA

"Industrial Pharmacy-1: Essential Concepts for B.Pharmacy" by Dr. J. Ramesh, M. Sucharitha, and P. Priyanka is a vital resource for pharmacy students and professionals. This book provides a clear and detailed guide to the core principles and practical aspects of industrial pharmacy.

Starting with Preformulation Studies, the book covers key topics such as solubility, stability, and drug-excipient compatibility. It then explores the formula

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Industrial Pharmacy-1

Books by Dr. J. RAMESH, M. SUCHARITHA, P. PRIYANKA

"Industrial Pharmacy-1: Essential Concepts for B.Pharmacy" by Dr. J. Ramesh, M. Sucharitha, and P. Priyanka is a vital resource for pharmacy students and professionals. This book provides a clear and detailed guide to the core principles and practical aspects of industrial pharmacy.

Starting with Preformulation Studies, the book covers key topics such as solubility, stability, and drug-excipient compatibility. It then explores the formula

Read More... Buy Now

TEXTBOOK OF NUTRACEUTICALS AND FUNCTIONAL FOODS

Books by SUDHAKAR KOMMU, THIRUMURUGAN R, BHAVANA MADUPOJU

Discover the important world of nutraceuticals and functional foods with the "Textbook of Nutraceuticals and Functional Foods." This book, written by experts Sudhakar Kommu, Thirumurugan R, and Bhavana Madupoju, explores how nutrition plays a vital role in keeping us healthy and preventing diseases.

This textbook is perfect for students, researchers, and professionals. It provides detailed knowledge about key nutraceuticals, their sour

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TEXTBOOK OF NUTRACEUTICALS AND FUNCTIONAL FOODS

Books by SUDHAKAR KOMMU, THIRUMURUGAN R, BHAVANA MADUPOJU

Discover the important world of nutraceuticals and functional foods with the "Textbook of Nutraceuticals and Functional Foods." This book, written by experts Sudhakar Kommu, Thirumurugan R, and Bhavana Madupoju, explores how nutrition plays a vital role in keeping us healthy and preventing diseases.

This textbook is perfect for students, researchers, and professionals. It provides detailed knowledge about key nutraceuticals, their sour

Read More... Buy Now

PHARMACOLOGICAL AND TOXICOLOGICAL SCREENING METHODS-II

Books by GARNEPUDI SANDEEP KUMAR, DR. CHIRUMELLA AJAY BABU, DR. VEERENDRA PANUGANTI

In-Depth Coverage: The book delves into essential topics such as acute, sub-acute, and chronic toxicity studies, reproductive and genotoxicity studies, IND enabling studies, and safety pharmacology, offering a balanced mix of theory and practical insights.
Regulatory Compliance: Emphasis is placed on understanding and adhering to regulatory guidelines from bodies such as the OECD, ICH, and EPA, ensuring that readers are well-versed in the sta

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PHARMACOLOGICAL AND TOXICOLOGICAL SCREENING METHODS-II

Books by GARNEPUDI SANDEEP KUMAR, DR. CHIRUMELLA AJAY BABU, DR. VEERENDRA PANUGANTI

In-Depth Coverage: The book delves into essential topics such as acute, sub-acute, and chronic toxicity studies, reproductive and genotoxicity studies, IND enabling studies, and safety pharmacology, offering a balanced mix of theory and practical insights.
Regulatory Compliance: Emphasis is placed on understanding and adhering to regulatory guidelines from bodies such as the OECD, ICH, and EPA, ensuring that readers are well-versed in the sta

Read More... Buy Now

A TEXTBOOK OF PHARMACEUTICAL ANALYSIS

Books by N.INDIRA RANI, Dr. BUGGANA SIVA JYOTHI, R.SWETHA SRI

Step into the world of pharmaceutical analysis with this essential textbook, specially designed for first-year B.Pharmacy students. "A Textbook of Pharmaceutical Analysis: For 1st Year, 1st Semester B.Pharmacy" provides a clear and thorough understanding of the basic concepts and methods used in pharmaceutical analysis.

This book covers important topics such as volumetric analysis, electrochemical analysis, and various analytical techniques. Eac

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Industrial Pharmacy-I

Books by Dr. Santhi Sree Vemulapalli, Dr. Anvesh Raj Moturi, Dr. J. Dinesh Babu

Industrial Pharmacy-I: From Theory to Practice is an essential guide for mastering pharmaceutical science. Designed for students and professionals, this comprehensive textbook covers the Industrial Pharmacy-I curriculum in-depth. Authored by experienced educators, Dr. Santhi Sree Vemulapalli, Dr. M. Anvesh Raj, and Dr. J. Dinesh Babu, it bridges the gap between theoretical knowledge and practical application.

The book includes ten detailed chapters, st

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A TEXTBOOK OF PHARMACEUTICAL ANALYSIS

Books by N.INDIRA RANI, Dr. BUGGANA SIVA JYOTHI, R.SWETHA SRI

Step into the world of pharmaceutical analysis with this essential textbook, specially designed for first-year B.Pharmacy students. "A Textbook of Pharmaceutical Analysis: For 1st Year, 1st Semester B.Pharmacy" provides a clear and thorough understanding of the basic concepts and methods used in pharmaceutical analysis.

This book covers important topics such as volumetric analysis, electrochemical analysis, and various analytical techniques. Eac

Read More... Buy Now

Industrial Pharmacy-I

Books by Dr. Santhi Sree Vemulapalli, Dr. Anvesh Raj Moturi, Dr. J. Dinesh Babu

Industrial Pharmacy-I: From Theory to Practice is an essential guide for mastering pharmaceutical science. Designed for students and professionals, this comprehensive textbook covers the Industrial Pharmacy-I curriculum in-depth. Authored by experienced educators, Dr. Santhi Sree Vemulapalli, Dr. M. Anvesh Raj, and Dr. J. Dinesh Babu, it bridges the gap between theoretical knowledge and practical application.

The book includes ten detailed chapters, st

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Pharmaceutics

Books by MOUNIKA KUCHUKUNTLA, Dr.RAJENDRA KUMAR JADI, Dr.UPPU PAVANI

"Pharmaceutics -Guide to Dosage Forms"- as per PCI Syllabus  is an essential resource for students, educators, and professionals in the field of pharmacy. This meticulously crafted book covers a wide array of topics within pharmaceutics, offering detailed insights into both theoretical and practical aspects. Written by distinguished experts in the field, this guide serves as an invaluable tool for those seeking to deepen their understanding and enh

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Pharmaceutics

Books by MOUNIKA KUCHUKUNTLA, Dr.RAJENDRA KUMAR JADI, Dr.UPPU PAVANI

"Pharmaceutics -Guide to Dosage Forms"- as per PCI Syllabus  is an essential resource for students, educators, and professionals in the field of pharmacy. This meticulously crafted book covers a wide array of topics within pharmaceutics, offering detailed insights into both theoretical and practical aspects. Written by distinguished experts in the field, this guide serves as an invaluable tool for those seeking to deepen their understanding and enh

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Essential Pharmaceutical Analysis

Books by Santhosh Illendula, Dr. Madireddy Mamata, Paduri Amani

Essential Pharmaceutical Analysis: As per PCI 1st B. Pharmacy Syllabus offers a comprehensive guide tailored specifically for first-year B. Pharmacy students. Authored by renowned experts Mr. Santhosh Illendula, M. Pharm (Ph.D), Dr. Madireddy Mamata, M. Pharm, Ph.D., and Paduri Amani, M. Pharm (Ph.D), this book addresses the critical need for a consolidated and accessible resource in pharmaceutical analysis.

Students will benefit from:

Detailed

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Essential Pharmaceutical Analysis

Books by Santhosh Illendula, Dr. Madireddy Mamata, Paduri Amani

Essential Pharmaceutical Analysis: As per PCI 1st B. Pharmacy Syllabus offers a comprehensive guide tailored specifically for first-year B. Pharmacy students. Authored by renowned experts Mr. Santhosh Illendula, M. Pharm (Ph.D), Dr. Madireddy Mamata, M. Pharm, Ph.D., and Paduri Amani, M. Pharm (Ph.D), this book addresses the critical need for a consolidated and accessible resource in pharmaceutical analysis.

Students will benefit from:

Detailed

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Pharmacoepidemiology and Pharmacoeconomics

Books by PRABHAKAR REDDY VEERAREDDY , MURALIDHAR RAO AKKALADEVI

Why This Book?
Comprehensive Coverage: This book offers a thorough exploration of the fundamental principles of pharmacoepidemiology and pharmacoeconomics. From drug safety surveillance to economic evaluation techniques, it provides an in-depth look at both fields.Practical Insights: Through detailed case studies and real-world applications, readers will gain practical knowledge on conducting pharmacoeconomic evaluations, measuring health outcomes, and uti

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Pharmacoepidemiology and Pharmacoeconomics

Books by PRABHAKAR REDDY VEERAREDDY , MURALIDHAR RAO AKKALADEVI

Why This Book?
Comprehensive Coverage: This book offers a thorough exploration of the fundamental principles of pharmacoepidemiology and pharmacoeconomics. From drug safety surveillance to economic evaluation techniques, it provides an in-depth look at both fields.Practical Insights: Through detailed case studies and real-world applications, readers will gain practical knowledge on conducting pharmacoeconomic evaluations, measuring health outcomes, and uti

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Pharmaceutical Analysis

Books by Dr.L. Surendra Babu, Dr. S.Prasanthi, Dr. N. Usha Rani

Clear and Concise Explanations: Complex concepts are broken down into simple, easy-to-understand terms, ensuring clarity and comprehension.
Practical Applications: Real-world examples and case studies illustrate the practical aspects of pharmaceutical analysis.
Detailed Tables and Figures: Visual aids such as tables and figures enhance understanding and retention of critical information.
Comprehensive Coverage: Topics ra

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Pharmaceutical Analysis

Books by Dr.L. Surendra Babu, Dr. S.Prasanthi, Dr. N. Usha Rani

Clear and Concise Explanations: Complex concepts are broken down into simple, easy-to-understand terms, ensuring clarity and comprehension.
Practical Applications: Real-world examples and case studies illustrate the practical aspects of pharmaceutical analysis.
Detailed Tables and Figures: Visual aids such as tables and figures enhance understanding and retention of critical information.
Comprehensive Coverage: Topics ra

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Quality Control and Standardization of Herbal Drugs

Books by Prof. KNV Rao, Santhosh Illendula,Sudhakar Kommu

"Quality Control and Standardization of Herbal Drugs: Principles and Practices" is an essential guide for ensuring the safety and efficacy of herbal medicines. Covering fundamental tests, WHO guidelines, regulatory standards, and advanced analytical techniques, this book offers valuable insights through real-world case studies and practical examples. It provides a comprehensive resource for students, researchers, and industry professionals, bridging traditiona

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Quality Control and Standardization of Herbal Drugs

Books by Prof. KNV Rao, Santhosh Illendula,Sudhakar Kommu

"Quality Control and Standardization of Herbal Drugs: Principles and Practices" is an essential guide for ensuring the safety and efficacy of herbal medicines. Covering fundamental tests, WHO guidelines, regulatory standards, and advanced analytical techniques, this book offers valuable insights through real-world case studies and practical examples. It provides a comprehensive resource for students, researchers, and industry professionals, bridging traditiona

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Advanced Pharmacotherapeutics and Disease Management

Books by Prof. KRISHNA MOHAN CHINNALA, Dr.MURALIDHAR RAO AKKALADEVI

Advanced Pharmacotherapeutics and Disease Management

Why This Book?

Comprehensive Coverage: Delve into the full spectrum of pharmacotherapeutics, from fundamental principles to advanced disease management strategies, ensuring a well-rounded understanding of the field.

Practical Insights: Gain in-depth knowledge of drug mechanisms, therapeutic approaches, and clinical applications, all presented with clarity to enhance practical decision

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Advanced Pharmacotherapeutics and Disease Management

Books by Prof. KRISHNA MOHAN CHINNALA, Dr.MURALIDHAR RAO AKKALADEVI

Advanced Pharmacotherapeutics and Disease Management

Why This Book?

Comprehensive Coverage: Delve into the full spectrum of pharmacotherapeutics, from fundamental principles to advanced disease management strategies, ensuring a well-rounded understanding of the field.

Practical Insights: Gain in-depth knowledge of drug mechanisms, therapeutic approaches, and clinical applications, all presented with clarity to enhance practical decision

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TEXT BOOK OF RESEARCH METHODOLOGY & IPR

Books by Dr.GAMPA VIJAYA KUMAR , Dr.AKKALADEVI MURALIDHAR RAO

"Text Book of Research Methodology & IPR" is a comprehensive guide designed to equip pharmaceutical chemistry students with essential knowledge in research methodologies and intellectual property rights. Covering everything from defining research problems to understanding the intricacies of patents and international IPR laws, this book is an invaluable resource for academic and professional growth. With detailed explanations, real-world case studies, an

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TEXT BOOK OF RESEARCH METHODOLOGY & IPR

Books by Dr.GAMPA VIJAYA KUMAR , Dr.AKKALADEVI MURALIDHAR RAO

"Text Book of Research Methodology & IPR" is a comprehensive guide designed to equip pharmaceutical chemistry students with essential knowledge in research methodologies and intellectual property rights. Covering everything from defining research problems to understanding the intricacies of patents and international IPR laws, this book is an invaluable resource for academic and professional growth. With detailed explanations, real-world case studies, an

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Hospital and Community Pharmacy

Books by Prof. S. SHOBHA RANI, Dr. A. MURALIDHAR RAO

Why This Book?

Comprehensive Coverage: Covering essential aspects of both hospital and community pharmacy settings, this book offers a holistic exploration of pharmacy practice.
Practical Insights: Gain practical knowledge on organizational structure, drug procurement, prescription handling, medication counseling, and more, ensuring readiness for real-world scenarios.
Expert Guidance: Authored by esteemed academics, Prof

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Hospital and Community Pharmacy

Books by Prof. S. SHOBHA RANI, Dr. A. MURALIDHAR RAO

Why This Book?

Comprehensive Coverage: Covering essential aspects of both hospital and community pharmacy settings, this book offers a holistic exploration of pharmacy practice.
Practical Insights: Gain practical knowledge on organizational structure, drug procurement, prescription handling, medication counseling, and more, ensuring readiness for real-world scenarios.
Expert Guidance: Authored by esteemed academics, Prof

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PRINCIPLES AND PRACTICES OF HERBAL DRUG TECHNOLOGY

Books by Dr. PARAMESHWAR HANWATHE, ROHAN J. JADHAV

Why This Book?

Comprehensive Coverage: From the foundational principles of herbal medicine to advanced techniques in cultivation and processing, this book offers an in-depth exploration of the entire field. It covers the complete lifecycle of herbal drugs, from sourcing and growing to processing and quality control.

Practical Insights: Gain valuable knowledge on the latest methods for selecting, identifying, and authenticat

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COMPREHENSIVE GUIDE TO INTELLECTUAL PROPERTY RIGHTS

Books by Dr. CHENNUPATI V.SURESH, Dr. KNV RAO, Dr.MURALIDHAR RAO

Understanding intellectual property rights (IPR) is crucial in the dynamic field of pharmaceutical regulatory affairs. COMPREHENSIVE GUIDE TO INTELLECTUAL PROPERTY RIGHTS IN PHARMACEUTICAL REGULATORY AFFAIRS serves as an essential resource for professionals and students navigating this complex landscape.

This comprehensive guide covers:
Core Aspects of IPR: Patents, trademarks, copyrights, geographical indications, industrial designs, and trade sec

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COMPREHENSIVE GUIDE TO INTELLECTUAL PROPERTY RIGHTS

Books by Dr. CHENNUPATI V.SURESH, Dr. KNV RAO, Dr.MURALIDHAR RAO

Understanding intellectual property rights (IPR) is crucial in the dynamic field of pharmaceutical regulatory affairs. COMPREHENSIVE GUIDE TO INTELLECTUAL PROPERTY RIGHTS IN PHARMACEUTICAL REGULATORY AFFAIRS serves as an essential resource for professionals and students navigating this complex landscape.

This comprehensive guide covers:
Core Aspects of IPR: Patents, trademarks, copyrights, geographical indications, industrial designs, and trade sec

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PRINCIPLES AND PRACTICES OF HERBAL DRUG TECHNOLOGY

Books by Dr. PARAMESHWAR HANWATHE, ROHAN J. JADHAV

Why This Book?

Comprehensive Coverage: From the foundational principles of herbal medicine to advanced techniques in cultivation and processing, this book offers an in-depth exploration of the entire field. It covers the complete lifecycle of herbal drugs, from sourcing and growing to processing and quality control.

Practical Insights: Gain valuable knowledge on the latest methods for selecting, identifying, and authenticat

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COMPREHENSIVE GUIDE TO PHARMACEUTICAL JURISPRUDENCE IN INDIA

Books by Prof. S. SHOBHA RANI & Prof. A.MURALIDHAR RAO

COMPREHENSIVE GUIDE TO PHARMACEUTICAL JURISPRUDENCE IN INDIA is the ultimate resource for B.Pharm students and professionals navigating the complex world of pharmaceutical laws and regulations. This book offers a clear, concise, and thorough exploration of essential legislation, including the Drugs and Cosmetics Act, the Pharmacy Act, and the Narcotic Drugs and Psychotropic Substances Act. With detailed explanations, practical examples, an

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COMPREHENSIVE GUIDE TO PHARMACEUTICAL JURISPRUDENCE IN INDIA

Books by Prof. S. SHOBHA RANI & Prof. A.MURALIDHAR RAO

COMPREHENSIVE GUIDE TO PHARMACEUTICAL JURISPRUDENCE IN INDIA is the ultimate resource for B.Pharm students and professionals navigating the complex world of pharmaceutical laws and regulations. This book offers a clear, concise, and thorough exploration of essential legislation, including the Drugs and Cosmetics Act, the Pharmacy Act, and the Narcotic Drugs and Psychotropic Substances Act. With detailed explanations, practical examples, an

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ESSENTIALS OF NANOTECHNOLOGY

Books by PRABHAKAR REDDY VEERAREDDY & MURALIDHAR RAO AKKALADEVI

Essentials of Nanotechnology: Principles and Applications:

Why This Book?

Comprehensive Coverage: From the fundamental principles of nanotechnology to its innovative applications, this book offers a thorough exploration of the subject.
Practical Insights: Learn to synthesize various nanoparticles, understand their unique properties, and discover their pivotal roles in drug delivery and diagnostics.
Cutting

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ESSENTIALS OF NANOTECHNOLOGY

Books by PRABHAKAR REDDY VEERAREDDY & MURALIDHAR RAO AKKALADEVI

Essentials of Nanotechnology: Principles and Applications:

Why This Book?

Comprehensive Coverage: From the fundamental principles of nanotechnology to its innovative applications, this book offers a thorough exploration of the subject.
Practical Insights: Learn to synthesize various nanoparticles, understand their unique properties, and discover their pivotal roles in drug delivery and diagnostics.
Cutting

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Medical Devices Regulatory Aspects

Books by Dr.MURALIDHAR RAO AKKALADEVI & Dr.K.HEMAMALINI

"Medical Devices Regulatory Aspects: A Comprehensive Guide" provides a clear and concise overview of the regulatory frameworks governing medical devices and in vitro diagnostics worldwide. This essential resource covers key regulatory processes, international standards, and compliance strategies for major markets, including the United States, European Union, and Asia. Designed for studets, regulatory professionals, manufacturers, and resea

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Text book of Nutraceuticals and Dietary Supplements

Books by Dr.SYED MUJTABA AHMED

 "Textbook of Nutraceuticals and Dietary Supplements" is an essential resource for students, healthcare professionals, and researchers looking to deepen their understanding of this dynamic field.Dive into the world of functional foods and bioactive compounds, and explore their profound impacts on health and disease management.

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Medical Devices Regulatory Aspects

Books by Dr.MURALIDHAR RAO AKKALADEVI & Dr.K.HEMAMALINI

"Medical Devices Regulatory Aspects: A Comprehensive Guide" provides a clear and concise overview of the regulatory frameworks governing medical devices and in vitro diagnostics worldwide. This essential resource covers key regulatory processes, international standards, and compliance strategies for major markets, including the United States, European Union, and Asia. Designed for studets, regulatory professionals, manufacturers, and resea

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Text book of Nutraceuticals and Dietary Supplements

Books by Dr.SYED MUJTABA AHMED

 "Textbook of Nutraceuticals and Dietary Supplements" is an essential resource for students, healthcare professionals, and researchers looking to deepen their understanding of this dynamic field.Dive into the world of functional foods and bioactive compounds, and explore their profound impacts on health and disease management.

Read More... Buy Now

Essentials of Clinical Toxicology

Books by MURALIDHAR RAO AKKALADEVI & KRISHNA MOHAN CHINNALA

"Essentials of Clinical Toxicology : Fundamentals and Concepts."  serves as a critical academic resource, providing a thorough introduction to the fundamental principles and contemporary practices within the field of Clinical Toxicology. This guide is meticulously designed to meet the needs of students of M.B.B.S,Pharm (D) and others offering a structured approach to understanding the management of poisoning and toxic exposures.

Thro

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Essentials of Clinical Toxicology

Books by MURALIDHAR RAO AKKALADEVI & KRISHNA MOHAN CHINNALA

"Essentials of Clinical Toxicology : Fundamentals and Concepts."  serves as a critical academic resource, providing a thorough introduction to the fundamental principles and contemporary practices within the field of Clinical Toxicology. This guide is meticulously designed to meet the needs of students of M.B.B.S,Pharm (D) and others offering a structured approach to understanding the management of poisoning and toxic exposures.

Thro

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Essentials of Clinical Research

Books by Prof.S.SHOBHARANI & Prof.A.MURALIDHAR RAO

Welcome to "Essentials of Clinical Research-A comprehensive guide to drug development & Clinical Research," a comprehensive guide designed to illuminate the path through the complex landscape of clinical research. This book aims to serve as a cornerstone resource for students and professionals in the fields of Pharmacy (Pharm.D), Master of Pharmacy (M.Pharm), Bachelor of Pharmacy (B.Pharm), and those engaged in pharmaceutical research.The impetus for

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Essentials of Clinical Research

Books by Prof.S.SHOBHARANI & Prof.A.MURALIDHAR RAO

Welcome to "Essentials of Clinical Research-A comprehensive guide to drug development & Clinical Research," a comprehensive guide designed to illuminate the path through the complex landscape of clinical research. This book aims to serve as a cornerstone resource for students and professionals in the fields of Pharmacy (Pharm.D), Master of Pharmacy (M.Pharm), Bachelor of Pharmacy (B.Pharm), and those engaged in pharmaceutical research.The impetus for

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LIMNOLOGY ESSENTIALS

Books by NISHANT KUMAR SINGH & MURALIDHAR RAO

"Limnology Essentials: Ecosystems, Ecology, and Evolution" Authored by Nishant Kumar Singh and Dr.A.Muralidhar Rao

Explore the Depths of Freshwater Science:

Comprehensive Coverage: Delve into the structure and function of lakes, rivers, and wetlands with detailed chapters on physical, chemical, and biological aspects.
Expert Authorship: Written by Nishant Kumar Singh, a dedicated Research Scholar at Banaras Hindu

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COMPUTER AIDED DRUG DESIGN

Books by Muralidhar Rao Akkaladevi

"Explore the world of Computer-Aided Drug Design (CADD) in this comprehensive book. From lead discovery to QSAR studies and molecular modeling, uncover the power of computational tools in drug discovery. Real-world case studies and bioisosteric replacements add depth to this captivating journey. Perfect for aspiring pharmaceutical scientists and chemists, discover the future of drug design through CADD."

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Industrial Pharmacy

Books by Dr Muralidhar & Dr Narmada

Industrial Pharmacy: From Pilot Plant to Market From Pilot Plant to Market
BY Dr. Muralidhar Rao Akkaladevi, Dr. Narmada Palnati

This comprehensive text, Industrial Pharmacy: From Pilot Plant to Market, provides an essential resource for students, researchers, and professionals in the pharmaceutical sciences. It covers the entire journey of drug development, from scaling up production in pilot plants to meeting regulatory requ

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Pharmacovigilance

Books by Muralidhar Rao Akkaladevi

Pharmacovigilance is essential for ensuring the safety and efficacy of medications. This book provides a comprehensive overview of pharmacovigilance, covering topics such as its history, principles, methods, and regulatory framework. Written in easy-to-understand language, this book is an essential resource for healthcare professionals, researchers, regulators, and students who wish to gain a deeper understanding of pharmacovigilance. 

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HUMAN VALUES AND PROFESSIONAL ETHICS

Books by Muralidhar Rao Akkaladevi

"Human Values and Professional Ethics: From Theory to Practice" is a comprehensive guide to navigating the complex ethical dilemmas faced by professionals across a range of industries. Drawing on the latest research in ethics and philosophy, this book provides a practical framework for making ethical decisions, promoting integrity, and fostering a culture of professionalism in the workplace. Written in an easy and engaging style, this book is a m

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NUTRACEUTICALS

Books by Dr. Muralidhar Rao Akkaladevi

"Nutraceuticals: Occurrence, Benefits, and Regulations" is a comprehensive guide that explores the chemical nature and medicinal benefits of various nutraceuticals, including phytochemicals like carotenoids, polyphenolics, flavonoids, and phytoestrogens. The book also covers prebiotics, probiotics, and antioxidants, as well as the role of free radicals in diseases like diabetes, cancer, and atherosclerosis.

In addition to discussing the benefits of nut

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SOCIAL AND PREVENTIVE PHARMACY

Books by Muralidhar Rao Akkaladevi

This book discusses the concepts of health and disease, and the evaluation of public health. It also delves into the understanding of prevention and control of diseases, social causes of diseases, and social problems of the sick. The topics of social and health education, hygiene and health, and sociology and health are also covered.
Furthermore, the book provides insights into preventive medicine and the general principles of prevention and control of dis

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Pharma Marketing Management

Books by Muralidhar Rao Akkaladevi

This comprehensive book provides an in-depth analysis of marketing practices in the pharmaceutical industry. The book covers a wide range of topics, including market segmentation, branding, product management, promotion, pricing, and distribution channels.

It also examines emerging concepts in marketing, such as rural marketing, consumerism, industrial marketing, and global marketing, and their implications for the pharmaceutical industry

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Screening Methods in Pharmacology

Books by Rao Muralidhar

This book provides a comprehensive overview of the essential topics related to drug discovery and development, with a particular focus on the care, handling, and breeding techniques of laboratory animals, toxicity testing, and screening methods for pharmacological activity.

Designed for B.Pharm ,M.Pharm and Msc.Pharmacology  students, as well as anyone involved in drug discovery and development, this book covers the fol

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Herbal Drug Technology

Books by Rao Muralidhar Rao

"Herbal Drug Technology: From Plant to Medicine" is the ultimate guide to understanding the journey of herbs from raw materials to medicine. This book covers a wide range of topics, including biodynamic agriculture, Indian systems of medicine, nutraceuticals, herbal cosmetics, and much more.

With clear explanations and simple language, this book is written strictly according to the PCI syllabus and is a must-read for B.Pharm and M.Pharm stude

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"Mastering the Art of Communication: A Guide to Effective Listening and Speaking Skills"

Books by Rao Muralidhar

"Mastering the Art of Communication: A Guide to Effective Speaking and Learning Skills" is your ultimate resource for becoming a better communicator. With comprehensive coverage of verbal and nonverbal communication, communication styles, basic listening skills, effective written communication, interview skills, giving presentations, and group discussion skills, this book is designed for students, job seekers, and anyone looking to improve their communication

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