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"In this book, Vieira and Almeida have leveraged their extensive knowledge bases and their experiences to comprehensively address the challenges faced by entrepreneurs and executives when they introduce an idea to market in today’s digital world. While focused on the world of start-ups, this book provides executives in all contexts an in-depth look into the complexities underlying the rapidly changing world of marketing and business in which we live. Vie
In India, and even world wide, companies are expanding, but trying to do this with less people. Government, which used to be the biggest employer-is downsizing. There is greater use of technology to reduce the number of employees.
Where will the millions of young men and women, who join the work force every year, go? If they do not find gainful employment, there will be social tensions and unhappiness all round.
ENTREPRENEUR is a book to motivate