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PRODUCT LAUNCH 360° Requisites of launching a Product across the Globe.

Author Name: DOCTOR TA SRINIVASEN | Format: Paperback | Genre : Business, Investing & Management | Other Details

PRODUCT LAUNCH 360° is a first-of-its-kind book that guides to identify requirements that are essential for the successful launch of products and/or services by an entrepreneur. These critical indicative details need to be complied in addition to other requirements in different geographies. This book will be useful to business school graduates, budding entrepreneurs, corporates and anyone who want to successfully launch their products/services.

Paperback + Read Instantly 349

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Delivery by: 10th Mar - 13th Mar

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DOCTOR TA SRINIVASEN is a Senior Corporate Legal Counsel, currently associated with Dalmia Cement, Chennai. His earlier associations include HCL Technologies, CavinKare and Dharmsee Parpia Groups, spanning over three decades. He has demonstrated that legal and secretarial function can add value to the core business for its bottom and topline growth.

Srinivasen, started with a B.Com. from Loyola College Chennai, went on to do his B.L. from Dr. Ambedkar Law College, Chennai followed by M.L. from Annamalai University. In addition he holds an M.B.A. from the DoMS of the University of Madras. He is an Fellow Member of the Institute of Company Secretaries of India (ICSI) and was also elected to become an Associate Member of the Institute of Chartered Secretaries & Administrators (ICSA) UK. He was awarded a Ph.D. by the University of Madras for his research thesis on IPR.