The paradigm shift of brand

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The paradigm shift of brand

Author Name: Gokul Sundar | Format: Paperback | Genre : Business, Investing & Management | Other Details

This book is specially written for the marketers who are intensely trying to retrofit the old school of marketing thought into the progressive and responsive genre of marketing which has now emerged with the digital revolution. Here your target audience owns a strong communication tool than you

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Gokul Sundar

Gokul Sundar have done a Masters in Communication Management from AICAR Business School, Maharashtra and is working on brand building since 2003 in several roles in Brand Communication and Brand Management. He hold a 360 degree integrated marketing specialization in brand with a rich experience in FMCG and Media categories. He has contributed to brands like Gulf Oil India, Cements, 92.7 Big FM, Etisalat, TI Cycles, Meera, Roca among others in creating successful marketing campaigns.