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Subrat SaurabhAuthor of Kuch Woh PalDr. Shyam Shukla is presently Dean-Industry Institute Interaction and former Director & Principal in-charge of the Central Institute of Business Management Research & Development Nagpur. Dr. Shyam Shukla is also Executive Chairman of International Centre for Spiritualism and Leadership. Dr. Shyam Shukla had been founder member and President of National Human Resources Development Network, Nagpur Chapter. Dr. Shyam Shukla is also a member of Decision Sciences Institute USA. He is also Chairman Nagpur Region for Association of Management of MBA/MMS Institute (AMMI) Pune. Dr. Shyam ShuklaRead More...
Dr. Shyam Shukla is presently Dean-Industry Institute Interaction and former Director & Principal in-charge of the Central Institute of Business Management Research & Development Nagpur. Dr. Shyam Shukla is also Executive Chairman of International Centre for Spiritualism and Leadership. Dr. Shyam Shukla had been founder member and President of National Human Resources Development Network, Nagpur Chapter. Dr. Shyam Shukla is also a member of Decision Sciences Institute USA. He is also Chairman Nagpur Region for Association of Management of MBA/MMS Institute (AMMI) Pune. Dr. Shyam Shukla did his Masters & Ph. D. in Business Administration. Dr. Shyam Shukla further specialized himself in the area of International Business, Environmental Engineering and Public Relations. Dr. Shyam Shukla authored four books on International Business and Research Methodology . Dr. Shyam Shukla worked for many organizations like Golf Course Delhi, Birla Global Asset Fin Co. Ltd, Professional C&F, Ashok Leyland etc pan India., Dr. Shyam Shukla has also been instrumental in providing consultancy services and training programs with many organizations. Dr. Shyam Shukla has conducted many training workshops and seminar on HRD & Women Empowerment. Dr. Shyam Shukla believed in empowering the youths with the knowledge of getting global and imparting them with the knowledge of Foreign Trade. Dr. Shyam Shukla is also acquainted with Psychometric Testing, Neuro Linguistic Programming and Transactional Analysis etc., He spent the leisure time in Mentoring, Networking, Photography and Travelling.
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Excellence Through Innovation (Brand Management) by Dr. Shyam Shukla offers a comprehensive approach to understanding the intersection of innovation and brand management. The book emphasizes how innovation drives brand success and long-term value. It covers essential topics like brand positioning, customer engagement, and competitive advantage, highlighting the role of creativity and adaptability in brand strategies. Dr. Shukla incorporates case studies to dem
Excellence Through Innovation (Brand Management) by Dr. Shyam Shukla offers a comprehensive approach to understanding the intersection of innovation and brand management. The book emphasizes how innovation drives brand success and long-term value. It covers essential topics like brand positioning, customer engagement, and competitive advantage, highlighting the role of creativity and adaptability in brand strategies. Dr. Shukla incorporates case studies to demonstrate how innovative brands thrive in today’s dynamic market environment. Designed for both professionals and students, this book provides practical insights into creating distinctive, resilient brands that stand out through continuous innovation.
Excellence Through Innovation (Brand Management) by Dr. Shyam Shukla offers a comprehensive approach to understanding the intersection of innovation and brand management. The book emphasizes how innovation drives brand success and long-term value. It covers essential topics like brand positioning, customer engagement, and competitive advantage, highlighting the role of creativity and adaptability in brand strategies. Dr. Shukla incorporates case studies to dem
Excellence Through Innovation (Brand Management) by Dr. Shyam Shukla offers a comprehensive approach to understanding the intersection of innovation and brand management. The book emphasizes how innovation drives brand success and long-term value. It covers essential topics like brand positioning, customer engagement, and competitive advantage, highlighting the role of creativity and adaptability in brand strategies. Dr. Shukla incorporates case studies to demonstrate how innovative brands thrive in today’s dynamic market environment. Designed for both professionals and students, this book provides practical insights into creating distinctive, resilient brands that stand out through continuous innovation.
The book Innovation in Services Marketing by Dr. Shyam Shukla explores the evolving landscape of service industries and how innovation plays a pivotal role in shaping marketing strategies. The author emphasizes the increasing importance of creativity and adaptability in service-based businesses, where traditional marketing tactics often fall short. Through real-life case studies, Dr. Shukla presents actionable insights on the use of technology, customer-centri
The book Innovation in Services Marketing by Dr. Shyam Shukla explores the evolving landscape of service industries and how innovation plays a pivotal role in shaping marketing strategies. The author emphasizes the increasing importance of creativity and adaptability in service-based businesses, where traditional marketing tactics often fall short. Through real-life case studies, Dr. Shukla presents actionable insights on the use of technology, customer-centric approaches, and value-driven marketing innovations to achieve competitive advantage. He also addresses the challenges service providers face in a rapidly changing environment, such as the rise of digital platforms and the need for personalized services. With a strong focus on practical applications, the book serves as a valuable resource for marketers, business leaders, and students looking to understand the critical intersection of innovation and marketing in the service sector. Dr. Shukla's work is particularly relevant in today's dynamic and customer-focused business environment.
The book Innovation in Services Marketing by Dr. Shyam Shukla explores the evolving landscape of service industries and how innovation plays a pivotal role in shaping marketing strategies. The author emphasizes the increasing importance of creativity and adaptability in service-based businesses, where traditional marketing tactics often fall short. Through real-life case studies, Dr. Shukla presents actionable insights on the use of technology, customer-centri
The book Innovation in Services Marketing by Dr. Shyam Shukla explores the evolving landscape of service industries and how innovation plays a pivotal role in shaping marketing strategies. The author emphasizes the increasing importance of creativity and adaptability in service-based businesses, where traditional marketing tactics often fall short. Through real-life case studies, Dr. Shukla presents actionable insights on the use of technology, customer-centric approaches, and value-driven marketing innovations to achieve competitive advantage. He also addresses the challenges service providers face in a rapidly changing environment, such as the rise of digital platforms and the need for personalized services. With a strong focus on practical applications, the book serves as a valuable resource for marketers, business leaders, and students looking to understand the critical intersection of innovation and marketing in the service sector. Dr. Shukla's work is particularly relevant in today's dynamic and customer-focused business environment.
Design Thinking, innovation, creativity, and lean management are key concepts that drive organizations towards success in today's dynamic business environment.
Design Thinking is a user-centered approach to problem-solving that emphasizes empathy, collaboration, experimentation, and iteration. It encourages organizations to deeply understand the needs and desires of their users, and to develop innovative solutions that address those needs. By e
Design Thinking, innovation, creativity, and lean management are key concepts that drive organizations towards success in today's dynamic business environment.
Design Thinking is a user-centered approach to problem-solving that emphasizes empathy, collaboration, experimentation, and iteration. It encourages organizations to deeply understand the needs and desires of their users, and to develop innovative solutions that address those needs. By employing Design Thinking principles, organizations can foster a culture of creativity and innovation.
Innovation is the process of introducing new ideas, products, services, or processes that bring value to customers and the organization. It involves challenging the status quo, taking risks, and embracing change. Organizations that prioritize innovation continuously seek to improve and evolve to stay ahead in the market.
Creativity plays a crucial role in the innovation process.
Lean management is a systematic approach to eliminating waste, optimizing processes, and maximizing value for customers. It emphasizes continuous improvement, efficiency, and effectiveness. By adopting lean management principles, organizations can streamline operations, reduce costs, enhance quality, and respond swiftly to changing customer demands.
Together, Design Thinking, innovation, creativity, and lean management empower organizations to remain competitive and adapt to the ever-changing business landscape.
ASSURED SUCCESS IN CAMPUS INTERVIEWS-
Assuring success in campus interviews requires a combination of preparation, confidence, and effective communication skills. This book gives some insight and tips to increase once chances of success:
Remember, success in campus interviews is not guaranteed, but thorough preparation and a positive attitude can significantly improve once chances. Each interview experience is a chance to learn an
ASSURED SUCCESS IN CAMPUS INTERVIEWS-
Assuring success in campus interviews requires a combination of preparation, confidence, and effective communication skills. This book gives some insight and tips to increase once chances of success:
Remember, success in campus interviews is not guaranteed, but thorough preparation and a positive attitude can significantly improve once chances. Each interview experience is a chance to learn and grow, even if you don't secure the job.
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