Hriday Ram Shenoy

Hriday Ram Shenoy, a 30-something recliner-stuck dreamer, has the potential to look younger if he dyes his hair...which he tried a few times and gave up since he doesn't believe in making L'Oreal richer when there are a lot of local start-ups that can be encouraged with all that hair-color money – like the neighborhood biryani joint for instance.   Faced with the Shakespearean dilemma of 'To B.E or not to B.E', right after class 12, he chose to B.E in Electronics and Communication and went on to do his MBA in Marketing and Systems. He currently works for an IT multinationRead More...


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CAT Race

Books by Hriday Ram Shenoy

Aayush, a fresh engineering graduate, realizes that idling, snoozing, internet addiction and motorcycle spins don't really qualify as skills to build a successful career. Goaded by parents, trounced by top-achieving buddies and encouraged by stray incidents, Aayush takes a plunge into the dog-eat-dog rat race called CAT – a nationwide, competitive test to make it to the top business schools.

What follows is a simple, everyday motley of events as Aayush

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