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Introduction and Application of Business Analytics

Author Name: Arnav Chowdhury | Format: Paperback | Genre : Educational & Professional | Other Details

"Introduction and Application of Business Analytics" is a comprehensive guide that delves deep into the transformative world of data-driven decision-making. Catering to both novices and experts, the book elucidates the core concepts, tools, and techniques of business analytics while showcasing real-world applications across various industries. Accompanied by a suite of online resources, it emphasizes ethical considerations and future trends, ensuring readers are well-equipped to navigate the dynamic landscape of modern business analytics.

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Arnav Chowdhury

An academician with more than 10 years of experience offering a wealth of talent in the development and implementation of educational technology tools and applications in the classroom. In-depth knowledge of Information Technology and Marketing related subjects and adapt in creative teaching strategies that fully engage audience in the learning process. Deeply invested in achieving tenure through administrative service, committee contributions, and an accomplishment-oriented approach to teaching and training.

Mr. Arnav Chowdhury is an Assistant Professor at Acropolis Faculty of Management and Research, Indore. He is an honorary Doctorate in Management from Theopany University, Haiti.  He is a Management Graduate with Master’s Degree in System IT and Marketing. He has qualified the UGC National Eligibility Test (NET) in Management stream in 2012. Prior to this he has graduated in Computer Applications from Makhanlal Chaturvedi National University, Bhopal in 2007. 

His areas of interest include Multimedia Applications Information Technology, Systems, Marketing, E- Business, Operating Systems and Computer Applications. He was the Member- Editorial Team SVIM e-journal. He has over 11 years of extensive and excellent experience in Academics.

 Apart from this he has published one Book in Data Analytics and  several Patents on E-waste Management and Use of IoT and multiple research papers and case studies in national and international journals and has attended various international and national conferences, seminars and workshops. He has also done AICTE Sponsored short term course on Soft Skills Development from IIT, Roorkee. 

He has taken several workshops and FDP’s on topics such as Cyber Security, Use of ICT in Organization, Soft Skills, Research Methodology in Academics and Industry and many more. 

His areas of interest are in Digital Marketing, Cloud Computing, ICT Stress, Cyber Security, E Waste Management, Social Networking and Graphic Designing and Data Analytics.

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