"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
In an age of constant disruption, businesses must adapt and evolve at breakneck speeds. "Master Agile and Resilient Strategy" offers a cutting-edge, design-led toolkit to help organizations thrive in this ever-changing landscape. Dr. Vidya Priya Rao, a renowned strategy, innovation, and design consultant, provides invaluable insights from her over two decades of experience working with startups and large enterprises alike.
This comprehensive guide is tailored for board members, business leaders, entrepreneurs, strategy professionals, innovators, investors, change agents, designers, and enterprising students. It equips readers with a 21st Century alternative to traditional five-year strategic plans, presenting frameworks, 12 principles, and 100+ actionable tools that enable organizations to proactively address complex challenges, outpace change, outsmart competitors, and foster lasting transformation.
The book empowers readers to make strategy a reality by engaging employees and stakeholders in a dynamic ecosystem. Key takeaways include:
· Forming decisive, future-focused, inclusive, and sustainable courses of action through diverse perspectives.
· Balancing short-term focus with consideration of the entire operating landscape to design alternate futures.
· Driving innovation.
· Building strategic agility and resilience as a competitive advantage.
· Supporting strategy execution by leveraging company culture and aligning strategy across multiple lines of business, functions, and global markets.
Built upon a decade of research in agile, business design, circular design, design thinking, lean, future thinking, service design, and system thinking principles, the book is a product of real-world experience and a wide range of market conditions.
Dr. Vidya Priya Rao
Dr. Vidya Priya Rao has over two decades of experience working in Wipro, Atos, Siemens, Airtel, Max, Hexaware, HCL and IMT. Vidya has worked with over 200 companies in 15 countries, ranging from Airports, Banking, Discreet and Process, Energy, Manufacturing, Fintech, Healthcare, Insurance, Real Estate, and Telecom. Through that experience she has seen the best of start-ups and the advantage of scale large organizations can leverage to benefit their customers.
As the Founder of a boutique consulting firm Innovatus Marketers Touchpoint LLP (IMT) in Mumbai, Vidya is directly involved in helping her ambitious clients reimagine their corporate strategy and profit from radical change. She uses holistic design methodologies to help her clients find new ways to think, adapt, compete, scale and win.
Vidya is actively working with client organizations to develop their capabilities on emerging trends, alternate futures, breakthrough innovations, corporate venturing, culture and change management, customer experience, develop new business models, simplification, integrating organizations for M&As, and more.
Her recognition includes 30 Women Entrepreneurs 2018, CEO Magazine. Advisory Board Member of Global Service Design Network (SDN), since 2021. Chairperson of SDN India Chapter, since 2018. Her columns are featured in Banking Frontier, CEO Magazine, Customer Think, CXO Today, Express Healthcare, Innovation Management, People Matters, Research Gate, Service Design Network, and Your Story.
She is an Electrical Engineer degree from Bengal Engineering College, in 1996; MBA from T. A. Pai Management Institute, in 2000; PhD in Building Design-Led Innovation Culture, from Dr. Ram Manohar Lohia Avadh University, in 2016; Accredited Master Service Designer from SDN, in 2021.
