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NEW INDIA: EMERGING TRENDS IN INDIAN BUSINESS SCENARIO FIRST EDITED VOLUME BOOK

Author Name: Prof. Nitin Pathak, Dr. A. Shanker Prakash, Dr. Anvita Raghuvanshi, Dr. Mahendra Pandey | Format: Paperback | Genre : Educational & Professional | Other Details

The unexpected event took place with the commencement of year 2020 namely CORONA Pandemic, had shattered the entire economy. The COVID-19 crisis has affected all parts of the world. Beyond the health effects, the epidemic has made a huge difference in people's daily lives as they face limitations on physical removal and the consequences such as losing their job, working or studying at home and reducing contact with family and friends. India, being the fastest growing economy with the second largest population in the world, has a significant stake in the AI revolution. Recognizing the power of AI's economic transformation and India's need for its most important implementation strategies that we saw during CORONA. Till now, we have witnessed two waves of this above pandemic and we are now ready to fight against third wave. The current book is an important step on the part of academic students as it identifies possible ideas and strategies to address the transformation of modern business. The book aims to present facts, based on factual, verified information and analyze trends emerging in the global business environment in the digital world today, particularly in the context of India. We are sure that this book will not only be helpful to academicians but will also provide a way to student fraternity for further research and innovations. Some of the selected papers received by the editors are being published in this book

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Prof. Nitin Pathak, Dr. A. Shanker Prakash, Dr. Anvita Raghuvanshi, Dr. Mahendra Pandey

Prof. Nitin Pathak is a Professor in Commerce Department-University School of Business at the Chandigarh University. He uses participatory and innovative teaching methodologies for imparting knowledge capsules on the course curriculum. He has undertaken several development activities and is an active participant on several academic, administrative and research excellence committees.

 Dr. A. Shanker Prakash is an Associate Professor in Commerce Department-University School of Business, Chandigarh University where he teaches and conducts research in the field of Stock Market, Finance, and General Management. Former to this position he was working at Royal Thimphu College, Bhutan in the capacity of Associate Professor. He has authored one book, ‘Market Efficiency of Indian Stock Market’ and published several research papers in the journals of national and international repute.  Dr. Shanker has done his Ph.D in Commerce from B.H.U. He did her M.Com and B.Com (H) with specialization in Accounting and Finance from BHU.

 Dr. Anvita Raghuvanshi has a rich teaching experience of more than 10 years. She is Ph.D in Commerce from B.H.U. She did her M.Com with specialization in Accounting and Finance and B.Com (Hons.) in Marketing & Salesmanship from the same University. Her areas of interest are Financial Management, Stock Market and Portfolio Management. She has taught for over six years in reputed colleges and taught subjects on Equity Markets, Debt Market, Security Analysis and Portfolio Management. Currently, she is working as Assistant Professor in the Department of Commerce & Business Administration, University of Allahabad. She has many papers published on the topics related to mutual funds, stock market performances and market linkages. Presently, she is guiding five Ph.D scholars at the university. She had acted as resource person at many academic and social events.

Dr. Mahendra Pandey is working as academician and researcher having 4 year of experience in the field of Commerce and Management. Currently I am associated with one of the leading Indian University, Chandigarh University NAAC A+ graded institution. I hold Ph.D. in Commerce and Master Degree in both Commerce and Management with specialization in finance. I have also published research articles in various reputed national and International journals. I have also qualified UGC NET and JRF qualified in both Commerce and Management subject.

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