"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
Step into the forefront of Industry 5.0's dynamic fusion of business and technology with this essential guide to navigating the ever-evolving landscape of sales. In a world where innovation and digital transformation reign supreme, this comprehensive book is your compass, leading you through the exhilarating realm of sales in the Industry 5.0 era.
Experience the metamorphosis of the sales profession as it adapts to the digital age. Unveil the bedrock principles and emerging trends that define this new sales landscape, empowering both sales teams and leaders to not only survive but thrive amidst constant change.
Meticulously crafted, this book melds exhaustive research, real-life anecdotes, and the acumen of experts into a powerful resource. Its purpose? To arm sales professionals, whether seasoned leaders or burgeoning talents, with the indispensable knowledge and skills demanded by the Industry 5.0 era.
Embark on this transformative journey to grasp the reins of opportunity and potential that beckon in the sales realm of Industry 5.0. Together, let's sculpt the future of sales and steer triumph in this exhilarating and ever-revolving era.
Bijay Sinha, Anurag Lala
Bijay Sinha, a seasoned professional with over two decades of illustrious experience, stands as a beacon of excellence in the realm of sales and marketing. Currently overseeing a prominent vertical responsible for Delhi, Uttarakhand, and strategic sections of Uttar Pradesh and Haryana for a leading multinational corporation, Bijay's journey is a testament to his indomitable spirit and unmatched expertise.
Having earned a Post Graduate diploma in management, with a focus on Marketing complemented by a minor in Human Resource Management, Bijay's academic prowess laid the foundation for his dynamic career. With an impressive trajectory that spans renowned conglomerates such as Max Group, Tata Group, HDFC Group, and more, he has consistently exhibited an innate acumen for steering teams toward success.
Bijay's remarkable contributions have earned him numerous accolades, most notably the esteemed "Man of Manning Award." This prestigious recognition applauds his achievement in maintaining a team with zero attrition while securing maximum promotions for his team members.
Anurag's intellectual voyage encompasses the realms of academia, where he delved into the nuances of business and entrepreneurship. His literary endeavors have borne fruit with the triumphant publication of six impactful books traversing the realms of marketing, entrepreneurship, and his collaborative exploration of fintech. His influence resonates in esteemed institutions across the nation, including IIM Nagpur, IIM Indore, and IIM Kashipur, where his erudition shone through research papers presented at national and international conferences. Acknowledgment of his research prowess comes in the form of multiple Best Research Paper Awards across diverse institutions.
A testament to his thirst for knowledge, Anurag holds multiple certificates from prestigious global institutions, including the University of Virginia, IIM Ahmedabad, IBMI Germany, and London Business School. His fascination lies in understanding the intricacies of consumer psychology and peeling back the layers of corporate branding strategies.
