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The 7-Step Startup Success Formula

Author Name: Dr. Anu Khanchandani | Format: Paperback | Genre : Business, Investing & Management | Other Details

Do you have a startup dream but are unsure how to turn it into reality? The 7-Step Startup Success Formula is your ultimate guide to navigate the challenges of launching and scaling your business. Drawing from over 25 years of entrepreneurial experience, this book reveals actionable steps to develop the right mindset, validate your idea, build a strong value proposition, and create products that solve real-world problems.

Whether you are a first-time founder or a seasoned entrepreneur, each chapter provides practical insights and frameworks to help you avoid common pitfalls, master marketing and sales strategies, assemble a winning team, and confidently secure funding. With clear instructions, real-world examples, and ready-to-use templates, you will be equipped with everything you need to achieve your startup goals.

Don’t leave your success to chance—follow these 7 proven steps to make your startup vision a reality!

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Dr. Anu Khanchandani

Dr. Anu Khanchandani brings over 25 years of expertise as an engineer, entrepreneur, and coach,with a career that began in 1997 in the Digital Product industry. She has held pivotal roles in esteemed CMM-Level 5 organizations such as Syntel (India), Delta Technology (USA), and Reuters Asia (Singapore), gaining invaluable experience across India and internationally.

An IICA Certified Independent Director, Doctor of Business Administration (Swiss School of Business Management), ISB Alumnus, and member of The Indian Coaching Federation, Dr. Anu is a distinguished professional with a rich academic and professional background. She co-founded the disruptive fintech startup Fintoo in 2015, building it from the ground up and leading a team of over 50 tech and marketing professionals. Today, she serves as a startup coach, mentor, and advisor to multiple startups.

Her mission is simple yet profound: “It’s time to give back to the startup world what it taught me over the past 25 years.”

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