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The Startup Success Primer Success mantras for budding first generation entrepreneurs

Author Name: D B Prabhu | Format: Paperback | Genre : Business, Investing & Management | Other Details

Most aspiring entrepreneurs start with varying combinations of a big dream, a lot of passion, a lot of money, a great idea, a path breaking innovation, brilliant founders, astounding academic credentials and so on. And yet 98% fail. Why?

Is there a way to engineer your startup in a way that the odds of success are significantly high? 

What can you do right in the beginning stages so that your chances of success increase significantly? 

What factors should you as an entrepreneur consider before jumping onto the bandwagon? 

This book will help to answer these and similar questions in the minds of first generation entrepreneurial aspirants, young graduates who want to start on their own and experienced professionals who want to quit their job and start a new venture.

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D B Prabhu

D.B. Prabhu alias Nahoosh was born in 1972 in a then-obscure distant suburb of Mumbai. He spent his childhood in rural areas of western India where he learned at all places other than at school. At the age of 5, he ran away from his vernacular school to be tutored in English.

He switched on to his official name - Dwarkanath Prabhu - at the age of ten when he moved back to Mumbai from where he completed his schooling. Prabhu later completed his graduation in engineering and post-graduation in public policy and management from IIM Bangalore, arguably one of the best management schools in Asia. During his IIM days, he worked extensively in the field of technological interventions for social change, education, poverty alleviation, and environmental amelioration and published a few papers in peer-reviewed academic journals on the subjects. 

Prabhu’s career started and flourished in the information technology industry where he worked as a business - technology optimization consultant for more than two decades. He further expanded his horizons by co-founding Respose Waste Management and Research Pvt Ltd, a company dedicated to creating profitable green entrepreneurial ventures. 

Currently, besides being a business mentor for startups, especially in the technology and environmental space, Prabhu writes fiction under his alias Nahoosh and business and entrepreneurial books under his official identity D.B. Prabhu.

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