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"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh PalAs the world faces escalating environmental challenges, Green Folklore serves as a bridge between ancient wisdom and modern sustainability. I coined the term Green Folklore to highlight how folklore can be a powerful tool for ecological conservation and cultural sustainability. Additionally, I have introduced several new concepts, including Eco-Cultural Memory Mapping, Mythic Ecological Analysis, Living Folklore: Adaptive Narrative Praxis, Rituals of Symbiotic Sustainability, Ecological Archetypes, Folk-Eco-Design, and Eco-Folklore Networks. These terms reflect the evolving relationship between cultural heritage and environmental responsibility.
More than just a scholarly exploration, Green Folklore is a call to action. It encourages youth, researchers, and policymakers to rethink folklore’s role in conservation, ensuring that traditional wisdom is not just remembered but actively used to shape a greener future. If we fail to acknowledge and integrate this wisdom, we risk losing not only our cultural identity but also the ecological balance that sustains us.
Tejaswini Behera
Tejaswini Behera is a pioneering researcher in folklore and sustainability, with an MA in Folklore and Culture Studies and academic foundation in English Literature. She has also cleared GATE in Sociology, further enriching her interdisciplinary expertise. During her master's, she extensively worked on the Pala tradition, a folk performance tradition of Odisha, deepening her understanding of oral narratives and cultural sustainability.
Her research article "Kumari Kandam – The Lost Continent of Tamil Folklore" has been accepted for publication in Lokratna, an esteemed international folklore journal. As an active member of EcoServeDev, an organization dedicated to traditional sustainability, she is committed to integrating folklore into modern ecological discourse.
Tejaswini is the creator of Green Folklore, a revolutionary concept that explores how traditional wisdom can drive environmental resilience. She has also introduced key terms like Eco-Cultural Memory Mapping, Mythic Ecological Analysis, Living Folklore: Adaptive Narrative Praxis, Rituals of Symbiotic Sustainability, Ecological Archetypes, Folk-Eco-Design, and Eco-Folklore Networks.
Her work bridges the gap between cultural heritage and sustainability, making Green Folklore a vital contribution for researchers, policymakers, and storytellers alike. Through her writings and collaborations, she advocates for a future where folklore is not just preserved but actively used to shape a more sustainable world.
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