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Subrat SaurabhAuthor of Kuch Woh PalAre you looking to take advantage of social media for your business or organization? With easy-to-understand introductions to blogging, forums, opinion and review sites, and social networks such as Twitter, Facebook, and LinkedIn, this book will help you choose the best -- and avoid the worst -- of the social web's unique marketing opportunities.
The Social Media Marketing Book guides you through the maze of communities, platforms, and social media tools so you can decide which ones to use, and how to use them most effectively. With an objective approach and clear, straightforward language, Dan Zarrella, aka "The Social Media & Marketing Scientist," shows you how to plan and implement campaigns intelligently, and then measure results and track return on investment. Whether you're a seasoned pro or new to the social web, this book will take you beyond the jargon to social media marketing mastery.
Make sense of this complicated environment with the help of screenshots, graphs, and visual explanations
Understand the history and culture of each social media type, including features, functionality, and protocols
Get clear-cut explanations of the methods you need to trigger viral marketing successes
Choose the technologies and marketing tactics most relevant to your campaign goals
Learn how to set specific goals for your campaigns and evaluate them according to key performance indicators
Sujeet Govindani
Sujeet Govindani is a name among millions who struggled, failed and surged ahead in search of path to success, happiness and contentment. He was born on 20th march, 1999 in Bhopal, Madhya Pradesh. Son of Mr. Suresh Govindani and Mrs. Pushpa Govindani, just like any other middleclass guy had a bunch of unclear dreams and a blurred vision of his goals in life. Above all this, he always had an underlying attitude to get up and get back to work which is the only thing that made him what he is today. He is a Youtuber, motivational speaker and an entrepreneur, He won the trophy of Bhopal's youngest motivational speaker on. Time taught him a lot and he took all the challenges of life and has established himself well at the age of 22. Still many more life changing achievements are waiting for him.
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