“Encouraging the MSME entrepreneurs and
youth to create big, sustainable businesses and generate employment through
their work is the core objective of writing this book”
is a land of great opportunities and will remain so for next three or four
decades. Yet we don’t have as many globally competitive enterprises and are
struggling with unemployment, poverty and illiteracy. Why?
can be one of the effective responses to these challenges and opportunities.
Entrepreneurs create jobs, develop innovative solutions to address the need of
the society, they increase GDP and thus attract lot of foreign investments and
can help this nation in a significant way.
Business Stories is a
book with sixteen such stories of successful MSME enterprises that has achieved
meaningful success in relative shorter time span and has the potential to grow
exponentially in the years ahead. They also have the potential to inspire and
guide millions of existing and aspiring entrepreneurs and youth of this
Charania is a business trainer, coach and a mentor to several MSME entrepreneurs.
He has been into this field for past twelve years and knows the issues and
challenges of MSME’s, which helps him connect effectively with existing and
aspiring entrepreneurs. He has addressed more than one lakh entrepreneurs
through his open seminars, has trained more than 2000 entrepreneurs through
extensive short & long term training modules, delivered more than 350
public speeches and has worked with more than sixty enterprises as consultant
or a coach. He is a serial entrepreneur himself and is currently the chairman
and managing director of mastermind group of companies, which has created three
enterprises and an NGO in past six years.
also co-authored a book Retail Mahayudh
which was published in 2007. The purpose of that book was to boost the
confidence of small and medium sized retailers from unorganized sector and
empower them with ideas and tools so that they can not only survive but achieve
healthy growth in their respective businesses inspite of aggressive competition
from modern trade and online retail.