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Extension and Communication Management

Author Name: Satwik Bisarya | Savita Singh | Format: Paperback | Genre : Educational & Professional | Other Details

The book planned under the programme with a strong foundation for the two aspects of Extension and Communication. The issues of national concern are reflected in the curriculum with a focus on linking women and children to mainstream national development programmes. It will orient the students to the socio-cultural and economic environment of rural, urban and semi urban communities. The course will prepare a cadre of professionals to work with governmental and non-governmental organisations in various capacities. It will enhance self-employment potential through entrepreneurial skill training by developing competency in the preparation of participatory and innovative communication strategies for the dissemination of vital information to vulnerable sections of the population. The course gives an insight how to channelise the potential to become development Media specialists with an orientation to Development Journalism, Media Research and sensitivity to the vast heritages and oral traditions of the country. It also helps to develop skills in planning, implementing, monitoring and evaluating various programmes in the developmental sector.

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Satwik Bisarya | Savita Singh

Dr. Satwik Sahay Bisarya did his Ph.D. in Agriculture extension from CCS Haryana Agriculture University, Hisar, Haryana, M. Sc. Agriculture Extension, 2013, MGCGV and B. Sc. Agriculture, VBSP University. He is the Associate Professor of Agriculture Extension at MPU, Bhopal. He is an award- Winning teacher who specializes in teaching organizational behavior, entrepreneurship development, management and negotiation, as well as training and development at the graduate and undergraduate levels. He has published many research paper in many journals/ conferences at both the National and International levels.

Savita Singh an Associate Professor at Madhyanchal Professional University, Bhopal, Madhya Pradesh having 11 years of experience in management studies, she has a master’s in Management (MBA) from the University Of Lucknow (UP). She has broad experience in Management Communication, through her work experience and education, She has developed strong communication skills, and is able to clearly convey points to different audiences. She is also a good listener which aids in her ability to intimately understand a situation and prepare an appropriate response.

Throughout her career she had interests as diverse as journalism, art appreciation, reading inspiration from the works of other authors and, of course, management teaching, writing and consultancy.

Her current writing showed real understanding of complexity of management communication and sympathy for the difficulties and demands faced by managers.

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