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MISSION, VISION AND BULLSHIT

by Y.G. NASH

Format: Paperback

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About the Book

“CAUTION. THIS IS NOT A STEP” This is the warning you will find at the top of most ladders that you can purchase at a home improvement store. The same holds true for the corporate world. There is not step at the top of the corporate ladder. So the question is how does one get to the top? Is it a STEP or a TRAP?

Mission, Vision and Bulls#it is the story of Shawn and his perilous, sometimes exciting, and often frustrating journey into the corporate world. Nash has adeptly woven multiple facets of corporate existence into a first class satire that repeatedly has the reader both laughing and nodding in acknowledgment as we experience all these things through the eyes of shawn.

Is there a silver lining in the corporate cloud? Or better yet, is there an exit door?

Review

“A witty, entertaining satire of the corporate world.”

-Adam Grant, Wharton professor and New York Times bestselling author of Give and Take

“Hilarious and pretty ‘LOL-some’ corporate bible that should not be missed!”

– Dipen Ambalia, Best-Selling Author of To B.E or not to B.E, LOSER and others.

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Yaagneshwaran Ganesh is the Director of Marketing at Fiind Inc., a Seattle-based predictive intelligence startup powered by machine learning. He is known for his critically acclaimed book Is Your Marketing in Sync or Sinking?

 

Yaagneshwaran is also a speaker on global forums, a columnist and an active member of the startup ecosystem. He has served as a consultant and sounding board to startups in the Asia Pacific and Europe.

 

This book is a manifestation of his quest as a marketing enthusiast urging you to not just be an influencer, but be a syncfluencer without burning cash.

 

You can contact him on:

Twitter: @yaagneshwaran

Email: yaagneshwaran@fiind.com

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Title:

MISSION, VISION AND BULLSHIT

ISBN:

9789384391522

Format:

Paperback

Date of Publication:

15-10-2014


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