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Online Consumer Psychology

Author Name: John Lok | Format: Hardcover | Genre : Business, Investing & Management | Other Details

  Why online shoppers  will be influenced to be attracted to  increase number to the online web store more easily, when visiting shops shoppers number will be influenced to decrease by COVID disease? 

I write this book aims to explain whether what marketing ought choose online sale channel, it means that how and why digitial market can let online consumers to reduce to spend more time to seek information in order to achieve any transaction in success in short time.

In my this book, I shall indicate some useful ecommerce methods to explain how e-marketers can succeed to achieve their ecommerce.  In chapter, I shall explain  what the internal and external factors can influence ecommerce success.  In chapter two, I shall indicate how to achieve one web site attractive design strategy in order to attract consumers to choose to buy any products or consume services from the e-marketer's website.In final chapter, I shall indicate what critical factors classification of e-commerce adoption strategy changes to online buying behaviors from traditional shopping in store buying behavior.  For example, teaching online consumer adoption ecommerce shopping strategy and social networks and use social strategy influence media promotion method.  I shall explain how to apply these both online strategy to attract consumers to choose to buy products from online channel.

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John Lok

JOHN LOK, Behavioral Economist

  I had graduated business Administration Science Degree in Common Wealth Open University. Then, I concentrate on researching whether how economic changing environment can influence our behaviors, e.g. consumer behavior in behavioral economic view.    I had researched different behavioral economic topics included how artificial intelligence influences economic environment changes, how artificial intelligence influences consumer behaviors, how disease influences traveler leisure psychology, how economic changing environment influences public transport passenger choice, how e-commerce market influences consumer behavior etc. different books are published. I hoped my readers can make accurate analysis to learn how and why  the economic changing environment influences consumer behavior in behavioral economic view.

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