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The Client Centric Protagonist A narrative with success secrets to client centric transformation

Author Name: Nilakantasrinivasan. J | Format: Paperback | Genre : Business, Investing & Management | Other Details

- How can I, as an individual, become more client-focused?
- How can we, as a company, foster client-centered transformation and culture?

If you are looking for answers to the two questions mentioned above, then this is your book.

The author has presented the answers as a story of Parth, an Indian Army veteran who joins a specialty chemicals company called SPKEM as an account manager. Without the requisite domain knowledge, will he steer himself and his organization from a brewing storm?

Over 300+ books have been written on this topic, so why one more? In author's 25 years in the industry, he has closely studied organizations in B2C, as well as B2B, through the lens of their policies, processes, technology, culture, and people, and at the same time listened to their client-side stories.

Client Centricity is a perpetual quest for most organizations, and a lot has been accomplished, but CXOs are still curious as to why all this doesn’t translate into business growth and why are clients leaving? What do clients value?

Author gives you workable methods, not empty promises. It presents a planned program with approaches, tools and tips for account managers, business development managers, customer success managers, business heads, CXOs, entrepreneurs, consultants & business students.  

The book presents the 7 Acts of Client Centric Professional, Client Centric Value Plan, Stakeholder Engagement, 3Level Client Centricity Framework and Human-to-Human (H2H) approach.

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Nilakantasrinivasan. J

Nilakantsrinivasan J (Neil) manages Canopus Business Management Group, a professional services firm which he founded in 2009. With twenty five years of experience working with Fortune 100 companies on their most important business priorities, he helps his clients with renewed focus on “How to create higher value?” through the lens of customers, businesses, processes, and people. His diverse sectoral experience spans across banking and financial services, automotives, manufacturing & machinery, IT & ITES, shared service centers, technology & telecom, O&G, shipping and professional services.

His last formal employment was with HSBC as a SVP, heading business transformation and customer experience for the Indian region. Originally trained as an industrial engineer, he holds Masters degrees in manufacturing, ML & AI and Bachelors in production technology and physics. He is also a certified MBB, a highly rated global instructor, and has positively touched over 200,000 professionals through his training, mentoring, and coaching.

He has also authored 2 other books, “The Little Book of Customer Experience” and “The Master Book for Lean Six Sigma Certification.”

Neil is open to questions and thoughts about this book and is interested in hearing about your experiences with Client Centricity.

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