"It was a wonderful experience interacting with you and appreciate the way you have planned and executed the whole publication process within the agreed timelines.”
Subrat SaurabhAuthor of Kuch Woh Pal
The Communications Handbook for Indian Universities is a comprehensive guide designed to empower academic institutions with the tools, strategies, and insights needed to navigate the complexities of modern communication. In today’s competitive and digitally driven landscape, effective communication is not just a necessity—it is a strategic advantage.
This handbook explores every facet of university communications, offering practical advice, case studies, and actionable templates tailored to the unique challenges and opportunities faced by Indian universities. From crafting compelling messages and managing social media to building strong alumni networks and responding to crises, this book serves as a definitive resource for higher education leaders, administrators, and communications professionals.
Written with clarity and expertise, this book integrates global best practices with localized strategies tailored to the Indian context. It is an invaluable companion for anyone tasked with advancing their institution’s mission through effective communication.
Whether you’re starting from scratch or refining an existing strategy, The Communications Strategy Handbook for Indian Universities will guide you in creating impactful, inclusive, and forward-thinking communication frameworks that resonate with today’s academic and public audiences.
Dr. Divya Gupta
Divya is a distinguished professional whose expertise spans the fields of photography, media, and communications. A TEDx speaker and the author of three acclaimed books, Divya’s multifaceted career reflects a seamless blend of creativity, academic rigor, and industry insight. She is a two-time National Award-winning photographer whose work has earned widespread recognition and numerous accolades, both in professional and academic circles.
Currently serving as the Head of Communications at IES, Bangalore, Divya brings over seven years of rich experience in the education and media industries. Her past roles include Professor of Practice and Head of Creative Communications at IFIM Institutions, where she was instrumental in shaping innovative communication strategies. She has also worked with prominent institutions like O.P. Jindal Global University at the Office of the Vice Chancellor and Jagran Lakecity University, Bhopal, contributing significantly to their academic and administrative excellence.
Divya’s commitment to the art and craft of photography has been a hallmark of her career. She has conducted numerous workshops, competitions, and exhibitions, inspiring the next generation of creative talent. Her work has been featured in prestigious newspapers and magazines, highlighting her impact as both an academician and a practitioner.
With a career defined by a passion for storytelling, Divya has consistently demonstrated the transformative power of communication. Through her books, lectures, and professional endeavors, she continues to inspire, educate, and empower others to harness the potential of creative expression in all its forms.
