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Basics of Insurance Business Environment A Handbook with Case-lets

Author Name: N R Mohan Prakash | Format: Paperback | Genre : Educational & Professional | Other Details

·         Insurance is one of the important financial services.  The book’s main approach is to light on the important concepts of the insurance business environment.  Literary fiction makes the reader connect with the content of the book. The book has covered the major portion of the syllabi of the various institutes offering the course Insurance Business Environment for the Under Graduate and PGDM. Based on the demand of the topic, referred to the government agencies' reports, academic essays, and magazine articles. The book consists of six chapters.  The book has been designed to cater to the subject need of the students, academicians, preliminaries of insurance business, insurance agents, brokers, and employees.  Each chapter has been designed with relevant structure, every topic narrated elaborately with examples, covered keywords, multiple-choice questions, self-exploratory questions, supplementary readings, and case-lets. I hope and wish readers of the book will enjoy reading the book and enrich their knowledge. Finally, the book will share a strong opinion to educate the readers.

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N R Mohan Prakash

The book’s author is an academician who did his Ph.D. in insurance services. He was a postgraduate in Marketing Management and had 25 years of teaching and industrial experience. He has contributed several research papers in various national and internal journals. Participated in a good number of conferences and presented papers. Five of the Research Scholars got awarded the Ph.D. under his supervision.  He wrote eight books, two connected to financial services banking and risk and insurance management.  

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